Design Spotlight: Margaret Lynch | The Zebra Blog

Design Spotlight: Margaret Lynch

Evolve client Margaret Lynch has a sophisticated and elegant – yet fun! – aesthetic, and it was important to her that her brand incorporate those feelings very closely.

Her design icon is Jacqueline Kennedy … and she loves the over-the-top feeling that Liberace used to such great effect.  We wanted to incorporate the feeling of Margaret’s favorite place in the world (Paris!), which she visits every spring.  (Look closely, and you’ll see that iconic image featured as part of the brand).  And the use of a chandelier was a “must” on Margaret’s list.

Margaret’s brand features a classic image, the chandelier, but presents it in an unusual manner to provide a feeling of effervescence.  We’ve managed to retain its elegance, and our use of purple tones in this brand elevates it beyond the ordinary.

Margaret felt her new brand captured the essence of her personality and style.  We couldn’t agree more!

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