Ask Denise: Exceptional Client Care | The Zebra Blog

Ask Denise: Exceptional Client Care

Denise Lones

Q: Denise, how do you know if your client care is exceptional if you never hear back from clients?  I feel like I deliver amazing service, but I think companies like Nordstrom have so elevated the bar that people expect super-human performance from me. 

A: Nordstrom – and many other companies – have created a culture of service … and that’s great!  If you feel you’re delivering exceptional service, but your clients never comment on your service, chances are your service really isn’t exceptional.  Rather than be disappointed, start thinking about other ways to deliver service – perhaps in unexpected ways, or in unexpected times during your working relationship.  You might want to think, too, about asking your clients what kind of service you delivered.  You may simply want to ask the question … or you may want to incorporate client surveys into your business.

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