Q: Denise, I know you said last week that the market is in a bit of a lull, due to the time of year, but after the activity of weeks and months past, this is eerie. I have listings with no showings when just two weeks ago I was having multiple offers! What should I do?
A: I will tell you exactly what to do:
- Don’t panic. This is very typical for this time of year. A lot of people are on vacation. We have a good fall ahead of us.
- Call your buyers. This lull in the market spells opportunity for anyone who had been wanting to buy but felt they couldn’t compete. Call anyone who indicated they wanted to buy in the next year, explain the situation, and get them off the fence. This will kick start your business. If you want some facts to back this up, go into the MLS and track the number of new pendings per week over the last 6 weeks. If you truly have a lull in the market then your pendings will drop off considerably. Show your buyers these pending numbers, get them pre-approved, and get them out looking!
Don’t see this as a tragedy. Learn how to look for the opportunities in every market.