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Archive for the ‘Zebra Reports’ Category

Editing Your Life… Essential for All Agents

Woman Rushing, looking at watch

There are only so many hours in a day, days in a week and weeks in a month. Time is the one thing that we can’t buy more of. We are the only ones who are in complete control of our time. It can’t be stored up for a rainy day and you can’t go [...]

What Low Inventory Means for Buyers and Sellers

Family with Sold Home Sign

The real estate market is alive and well! The multiple offers we are seeing on so many listings is proof of that. With resurgence in our market comes a rapid decline in inventory. One of my clients recently reported that they had over 50 groups in their open house and that they expected over 10 [...]

Smart Phones: Being Too Tuned-In Can Be A Turn-Off

Woman using a smart phone

Recently I attended the Home Show in Seattle and was quite surprised by what I found. Initially I went to the Home Show to check out all the latest and greatest products and companies in the home products industry. But what I actually encountered was very disappointing. Gone were the days of the smiling salesperson [...]

Scripts Are Out

Presenting to Sellers

Five Tips for Effective Communication with Sellers I want to take a moment to discuss the importance of learning how to instill calm communication and conflict resolution at a listing presentation, especially when it comes to talking about price and handling objections. Too many agents make the mistake of rushing to present all their research [...]

The Power of Research

Presenting Data to Clients

When I was a new agent – and I mean a brand new agent in my very early 20s – I was called to go out on a  listing presentation. I had not met the seller before nor been on his property. I got to the house and briefcase in hand, began walking up to [...]

Pricing in the Land of “No Comps”

Aerial View of Neighborhood

Agents already list confidence in pricing as one of the biggest challenges in their business. But throw a property in the mix with few or no current comparables and you might throw up your hands and declare a “comparable calamity”! But armed with just a few pricing tools, you can walk into a seller’s home [...]

Pricing With Confidence

Home with Increasing Dollar signs

One of the hardest parts of your job as a real estate agent is the ability to price a seller’s home correctly. There are so many variables that go along with accurate pricing and if agents do not consider all of these they may be costing their sellers thousands of dollars in lost potential sales [...]

Need Business Now?

Woman sitting on a fence

Lead Generation Challenges vs. Buyer and Sellers on the Fence I was asked the following question last week, and although I had the question slated for an “Ask Denise”, I felt the answer warranted an entire Zebra Report as this is something that seems to come up time and time again for my clients. “Denise, [...]

12 Easy Blog Ideas

Woman writing at a computer

For those of you who have “Create a Blog” on your 2013 To Do List, you know that creating the blog is just the first step. Last week I covered the great things that a blog does for a website. This week I want to talk about developing a blogging plan and give you some ideas to [...]

Blogging: How to Get Results from Your Real Estate Website

Woman looking at the Zebra Blog on a computer

When I talk about blogging with my coaching clients, one frequent question always comes up – why do it? Many agents have heard that it’s a good idea, but they don’t really get why it’s such a great idea. Over the past year search engines like Google have made a number of very significant changes [...]