The starting point: Kristin Niebergall had completed a brand with us several years ago that highlighted her area – specifically the Chambers Bay golf course. After a few years, she decided that what she really needed was something fresh and young. The target audience: Kristin wanted her refreshed design to be flexible enough to work […]
Posts Tagged ‘black’
Branding Spotlight: Keith Nelson
The starting point: Keith is an industry expert with over 40 years of real estate experience. He is a work-hard-play-hard kind of guy, with a deep love of the natural environment of Washington state, classic cars, motorcycles, and boats. He joined Mastery with the goal of refining and systemizing his personal brand. The strategy: The […]
Branding Spotlight: Uzma Hamid
The starting point: As a former lawyer, Uzma has a very analytical and detail-oriented personality. She needed an elegant design to support it that would resonate well with her tech-savvy sphere. The target audience: Many of her clients work in the tech industry, so she needed to keep her branding minimal and functional. At the […]
Branding Spotlight: Barbara Clark
The starting point: After ten years using her well-known brown and gold brand, Barbara Clark decided she was ready for a brand refresh. The target audience: She specializes in luxury and waterfront properties, and has a reputation for her impeccable taste in interior design and staging. On top of that, she always provides 5-star service […]
Branding Spotlight: Lisa Berg
The starting point: Lisa needed a logo that was as bold and dazzling as her personality. She is well-known in the Whatcom County community due to her high-visibility marketing efforts, community involvement, and her graciousness to other brokers. Her original logo featured a hand drawn key, but she wanted a key emblem with more Victorian […]
Branding Spotlight: Les & Kathy Scott
The starting point: Les and Kathy Scott had a brand designed with us several years ago, but realized it was time to freshen up their look. Their original brand was dark and luxurious, but as their business evolved, they felt the black background and simple name treatment was no longer a perfect fit. They needed […]
Branding Spotlight: Alex Cury
With a background in engineering, Eastside agent Alex Cury specializes in helping international residents settle in the Northwest and make the most of their investments. He had a vision for a brand that incorporated his Brazilian roots with a minimal-contemporary style. Unique to his design is an intricate cobblestone pattern characteristic of many streets and […]