I’m teaching at the Lynnwood Convention Center. The first thing you have to remember is that when someone asks you to cut your commission, they are being motivated by something. Maybe the seller is concerned about closing fees. Maybe a friend of theirs bragged about what they paid. Maybe they are just trying to figure […]
Posted in Business & Finance, Real Estate Coaching, Mentoring, and Training, Zebra Reports 
Tags: commission, Denise Lones, discussion, listing presentations, process, Real Estate Coaching, real estate commission, Real Estate Training, reduced commission, results, Sellers, services, The Lones Group 
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Featured interviews premiering at the Real Estate Success Summit January 26th, 2021 I am thrilled to announce the lineup of dynamic agents that I have the pleasure of interviewing for our upcoming Real Estate Success Summit on January 26th. Since our Summit is virtual this year, that gave us the opportunity to bring in successful […]
Posted in Events, Real Estate Industry News, Zebra Reports Tags: agent success, Brokers, business model, Buyers, real estate success summit, RESS, ress 2021, Sellers No Comments »
Q: “Denise, tell me more about this homeowner’s equity report to send to past clients that I have heard you talk about.” A: The Homeowner’s Equity Report is a fantastic tool that can be added on to Annual Client Review or it can be a completely separate report that you send. Basically, you are showing […]
Posted in Ask Denise, Tools and Systems for Real Estate Agents Tags: appreciation, Client Communication, equity, homeowner, report, Sellers, value No Comments »
Q: “Denise, I am trying to target sellers in the upcoming year like you suggested, but my challenge is creating an actual list of targeted sellers. I am a classic car hobbyist and I work with other classic car hobbyists to find properties with very large garages or a separate shop. Ideally, I would like […]
Q: “Denise, I work in a rural area that has a fair trickle of vacation home traffic this time of year, but I am shocked at the pace of this market. It seems like as soon as something comes on the market, it is under contract in a crazy short number of days. I thought […]
Are you ready to make a powerful impact in listing presentations, while maintaining social distancing? We are here to help you construct the perfect presentation for a guided tour of your services and expertise — whether you are meeting virtually or in-person! Our interactive Virtual Listing Presentation package is an interactive and highly visual PDF […]
Whenever there is any type of crisis in the housing market it is critical to take a step back to assess how the current crisis can affect housing in the future. Real estate markets are all driven by supply and demand and without inventory house prices can soar and buyers can be left without product […]
Sometimes an area has both incredible buying and selling opportunities – a very rare occurrence. I call these occurrences the perfect investing storm. Many areas have just come into that storm. Is yours one of them? This perfect storm of opportunity occurs when inventory declines rapidly in a market where many homes have been sitting […]
There are many barriers to selling a home in today’s competitive selling environment. The challenge for many agents is how to discuss those barriers without offending the client. Perhaps the home you are evaluating has a very strong cat urine odor or the seller has just told you that they expect you to be at […]
Although the market changes all the time, the mechanics of pricing a property does not really change. Supply and demand drive the market, just like the stock market and even like prices in the supermarket. The mechanics have been the same for decades. Last week was the premiere of my new listing presentation workshop, Stop […]
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