Q: Denise, two agents in my office attended your “Unforgettable Open House” class last week, and I overheard them saying that you taught agents never to have visitors sign in at an open house. That’s the opposite of what I’ve been taught … so what is the correct answer?
A: I think it is offensive to ask visitors to sign in “for security reasons” when they walk in the door at an open house. First, unless you are checking identification at the door, it’s laughable to think you have high security measures in place. And really, who wants to be told they’re a security risk? Second, visitors know exactly why you want them to sign in – so you can get contact information. Pouncing on visitors and asking them to share personal information is inappropriate to do the moment they walk in – and it’s why many agents report that the have received fake names and numbers from open house visitors.