This week’s design spotlight features one of our Instant Identity branding design templates, Framed in Fir. This brand identity features a monochromatic color palette of earthy sage greens creating both a natural and understated feeling. Peaceful tranquility exudes from this simple design with its soft gradient foundation. A framework of fir needles creates a textured outline giving the structure a balanced symmetry, echoed by the dual text columns. A watermark of fir branches add more texture and visual interest to the background. Flowing, decorative script fonts give a harmonious elegance alongside simple, contemporary body text. Perfect for the Great Northwest, this design is sure to be seen as a familiar friend.

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