Kathy and Mary wanted a design that was cutting edge but still classic. Both love the emotional power of luxurious black-and-white photography, and so their brand includes a filmstrip of lifestyle photos in the header. The overall palette of pale taupe and charcoal grey keep the design warm, but let the content and property photos have the spotlight. Their logo is built with strong serifs and a watermark monogram fir very distinct and polished presentation. Together, they have decades of experience in the industry and their new brand is perfect for the “white glove” service they offer their clients.
To talk to a branding expert and discover how branding can make a difference in your real estate business, call us at (360) 527-8904, email solutions@thelonesgroup.com.