Q: Denise, I am working on finessing my listing presentation and I am having your team make me a presentation prop for what I do to market the home in print. This includes samples of just listed and special feature cards, listing letters to the neighborhood, and some of my open house materials. However, I […]
Posts Tagged ‘presentation props’
Q: Denise, if you could name one thing you think agents should always bring to a listing presentation … What would it be? A: Well that one is easy. The most important thing is that it is NOT just one thing. You have to be able to articulate PRICE, COMMUNICATION, TECHNOLOGY, MARKETING, and PHOTOGRAPHY. I […]
Q: Denise why is so important to have visual props at a listing presentation? A: Over 80% of the population assimilates information visually: preferring to use images, pictures, colors, and maps to organize information and communicate with others. So, when you bring a visual example of your marketing, photography, or pricing tools it provides the […]
This is the fourth article in my series on powerful listing presentations, where we’ll be covering pricing, communication, technology, marketing, and home presentation & photography. This week I want to discuss powerful technology tools and the importance of these tools in your listing presentation.