prospecting | The Zebra Blog

Posts Tagged ‘prospecting’

Ask Denise: Prospecting Innovation

Q: “Denise, I am looking for an innovative way to get more business. I am not looking for a farm or an open house system. I really want something that will help me get more business when I need it and turn it off when I don’t. And I don’t want to go after expired […]

Stop Sending Out Stupid Mailers with Stupid Content

First, I must confess that I too at one time in my early real estate career sent out a stupid mailer with stupid content; but it only happened once. My company had sent all of us agents to a seminar on making money in real estate utilizing mailers. I was very excited to go and […]

The Most Neglected Client in Real Estate: The Potential Client

One of the most common complaints real estate agents have is that their business feels like a roller coaster and is either “feast or famine”.   Some agents would argue that there is nothing they can do about this… BUT! There absolutely is. There are agents who have discovered the secret to keeping their business steady. […]

The Velcro Client: Why You Need Them and How to Get Them

It doesn’t seem like a week goes by without a new model of real estate company popping up threatening to undermine your business. These models are offering creative incentives and discounts to potential sellers and they are making real estate selling look very easy.  Of course, there will always be competition in the real estate […]

Who Are Your Best and Most Reliable Clients?

Imagine you are in a contest and were competing against 100 other agents. The goal is to be the first to generate a bona fide buyer or seller – that is someone that is ready to put their home on the market with you or to write an offer on a property. The prize is […]

Real Estate & Gardening – Kindred Spirits!

Real Estate and gardening have more in common than you might think. Savvy real estate agents have figured this out. Think about planting a garden. You make sure the soil is good quality, you decide what you want to plant, you plant your seeds, and then you water the seeds and tend to that garden […]

The Connected Agent: The Most Important Agent To Be

Real estate is a business where clients hire you because they have faith that you can help them buy or sell real estate in an easy streamlined manner. Before you can find those clients you have to make connections. A connection can either be in person, on the phone, by mail, by email or simply […]

Ask Denise: Mid-Year Tips for “Almost Now” Clients

Q: “Denise, this spring has gotten away from me and I have a few ‘almost now’ clients in my pipeline that I need to reach out to. What do you suggest?” A: I would suggest putting together a half-year market review for the area they are considering either buying or selling in. This should include a […]

Ask Denise: Prospecting List of Historic Homes

Denise Lones

Q:  Denise, what do you think of my idea to create a prospecting list of historic homes in my area? A:  I love it! But there are a few things I encourage you to do first: Determine your budget. If you can’t afford to send a piece of mail each month to 500 homes, start […]

Ask Denise: Agent Competition

Denise Lones

Q:  Denise, I want to market to the units in my condo, but there is another agent who lives here who is already marketing here. Should I find another building to market or should I take him down? A:  You obviously find drive in being competitive, but there is a thing as a little too […]

Awesome, timely advice for real estate agents. Delivered weekly.
  • Fresh trends
  • Best practices
  • Research and statistics

Enter your email and stay on top of things,




Subscribe!