The starting point: Susan is a historic homes specialist and enthusiast, as well as a senior downsizing specialist. Her passion for historic homes has resulted in her not only painstakingly restoring numerous historic homes, but researching and archiving Seattle-area properties designed by her great-great uncle almost 100 years ago. The target audience: Her dedication for […]
Posted in Branding & Design, Branding Spotlight 
Tags: blue, historic, script, vintage, white 
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The starting point: Toni Monzon has been in the industry for 20 years, and she is taking her business to the next level with a new custom brand. The target audience: She enjoys helping clients who are transitioning between life events and specializes in the Gig Harbor area. Her super-power is asking the right questions […]
Posted in Branding & Design, Branding Spotlight Tags: blue, coral, custom brand, logo, mastery brand, navy, orange, pink, script, white No Comments »
The starting point: Today, we’re revisiting Teresa Neilsen’s beautiful teal brand as she focuses on streamlining the value of her geo-farm marketing. The target audience: Teresa is building her niche in waterfront and water-view properties between Des Moines and Dash Point. The strategy: Clean but content-rich postcard mailers make a splash in every mailbox.
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, gray, handwritten, script, teal, texture, throwback thursday, watercolor, white 2 Comments »
The starting point: Kitty Ballard has been in the real estate industry for 19 years. She’s a work-hard-play-hard kind of woman, with a passion for sports and an boutique business style. She has a sparkling personality and wanted to bring that into her new marketing. The target audience: While she loves her current and past […]
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, gray, modern, sans-serif, script, silver, teal, white, white space No Comments »
The starting point: Shawna and Russell have been in the business for many years and wanted a custom brand to take their business to the next level. Their personalities perfectly complement each other, and their design needed to highlight their teamwork. The strategy: They selected a Custom branding package to get the maximum versatility and […]
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, custom brand, custom branding, custom design, green, photo, sans-serif, script, texture No Comments »
The starting point: Kitty already has a unique and eye-catching brand that we recently refreshed, but she wanted bring a little more color and versatility to her logo and name treatment. The target audience: Kitty is from Cle Elum, Washington, and wanted her logo to stay true to the brand equity she had already built […]
Posted in Branding & Design, Branding Spotlight Tags: blue, brand refresh, key, logo, name treatment, script No Comments »
The starting point: After ten years using her well-known brown and gold brand, Barbara Clark decided she was ready for a brand refresh. The target audience: She specializes in luxury and waterfront properties, and has a reputation for her impeccable taste in interior design and staging. On top of that, she always provides 5-star service […]
Posted in Branding & Design, Branding Spotlight Tags: black, calligraphy, gray, script, swirl, white No Comments »
The starting point: Sara wanted her Semi-Custom Pro brand to reflect her positive outlook and her tagline, “ Motivate – Positive – Change.” She was drawn to a striking red and charcoal palette, and wanted to incorporate her existing logo that showcased her last name, Fish. The target audience: As the managing broker of her […]
Posted in Branding & Design, Branding Spotlight Tags: black, red, sans-serif, script, semi-cusom PRO, sidebar, silver No Comments »
The starting point: Teresa Simanton & Michelle Clyborne, both veterans in the industry, have partnered up to better serve their clients and improve their quality of life. They wanted something thoughtful and a little luxurious, most certainly inspired by the Pacific Northwest’s natural beauty and laid back culture. The target audience: By combining their efforts, […]
Posted in Branding & Design, Branding Spotlight Tags: blue, clean, gold, lifestyle, logo, modern, photos, script, semi-cusom PRO, serif No Comments »
The starting point: Brittney Bell, captain of Team Bell in Western Washington, wanted to refresh her marketing without losing the brand equity she built with her memorable logo. Her original brand concept incorporated a pineapple and an apple to tie in her goals of running dual businesses in Washington and Hawaii. The target audience: Brittney […]
Posted in Branding & Design, Branding Spotlight Tags: blue, logo, mastery, sans-serif, script, teal No Comments »
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