special features | The Zebra Blog

Posts Tagged ‘special features’

Ask Denise: Luxury Marketing Strategy

Q: “Denise, I have a high end listing coming up. Very high end. There aren’t even any comps for this listing. I think I have the pricing end figured out, but am having a difficult time getting my head around the specialty marketing end of this. I don’t want to overspend on marketing, but definitely […]

20 Real Estate Photography Tips

woman photographing home

First impressions are critical when selling real estate. Buyers and their real estate agents are scouring the internet and the MLS for potential properties and they have to rely on the accuracy – and appeal – of the photos that accompany the listings online. These photos are what attract and capture the attention of the […]

Open Houses… Your Time to Shine When Presenting Features and Benefits

Showing an Open House

I have heard many agents complain over the years about open houses being a “waste of time”. While this could be true if you don’t do your marketing ahead of time to ensure traffic, open houses can provide you an excellent opportunity to showcase features and benefits and actually sell the home you are holding […]

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