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Posts Tagged ‘video’

Why Isn’t My Listing Selling?

Of all the questions I get asked by agents, this one is always in my Top 3 list. Agents are good at giving me all kinds of reasons, excuses, and theories as to why their listings may not be selling. But there really are only two reasons:  #1: Presentation and #2: Price.

Ask Denise: Luxury Marketing Strategy

Q: “Denise, I have a high end listing coming up. Very high end. There aren’t even any comps for this listing. I think I have the pricing end figured out, but am having a difficult time getting my head around the specialty marketing end of this. I don’t want to overspend on marketing, but definitely […]

5 Ways to Wow Your Out-of-Town Buyer

Imagine you had the opportunity to live in another city, a place that you have visited a few times but have never actually lived in. You may have friends or family members that have given you rave reviews about the area but now you must begin the process of researching and finding a place to […]

Ask Denise: Theme Word for 2018

Q: “Denise, I am trying to determine my word or go-to theme for 2018. I am thinking of “Transactions”. What do you think?” A: If your goal is to get more transactions done in 2018, while I think that is great, your goal or theme should be based on action that you need to take. […]

Video: The Next Best Thing in Real Estate Marketing

Most real estate agents are familiar with doing videos to market their listings but they stop there. Videos for marketing yourself, your services, your area of specialty, your market knowledge and buyer and seller tips are just a few ideas for using video in your business. Videos allow potential clients the opportunity to get to […]

Ask Denise: Finding the Time

Q: “Denise, 2016 seemed like a blur! I felt like I was being pulled in all directions by buyers and sellers and I never found the time to implement some of the systems that I need. For example, I have been in the industry for nine years, but still don’t have a system for taking […]

Up Your Game – With Video!

woman holding tablet with video

I have been talking about the power of video in a real estate agent’s business for years. However, it seems that the nervousness most real estate agents feel about being seen on video or the unknowns of the production side holds them back. Whatever has kept you from fully utilizing video in your business has […]

Ask Denise: Flaws in Video?

Denise Lones

Q:  Okay, Denise. I am taking the plunge. I am ready for video. But I am concerned that my double chin is going to take the stage. Help! A:  I appreciate your honesty! I think just about everyone I talk to has a flaw of some sort they feel will be magnified on the screen, […]

Opportunity Knocks: Tips for Marketing Properties with Huge Potential

Overhead Home view

I have seen a lot of marketing during my years in real estate. I have seen bad. I have seen good. I have seen exceptional. Recently I came across one of those exceptionally-marketed properties in Whistler British Columbia. I had the pleasure of talking with the real estate agent and learning exactly what he did […]

Getting Your Brand to Work for You…

Larry Tuell's branding

… Even When You Are Not There. In my classes, when I am reviewing the importance of having a strong brand, I often have agents ask me what I think about their brand and request a critique. This is one of my favorite things to do because it not only allows me to see a […]

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