Stefanie wanted a simple and luxurious design to help her stand out in the Duvall and Woodinville market. For her, charcoal and gold was the natural palette selection, and many of her templates employ a dark background for maximum visual impact. For her logo, she selected an elegant chair with a pointed back that almost looks like a crown. The message is clear: she will treat her clients like royalty!

To create subtle definition between her contact info and the main body of her content, we used a tone-on-tone pattern. The gold overlay elements have a subtle foil texture, as does her name treatment. Unique and elegant fonts accent her content and inspire interest. Overall, Stefanie’s new brand applies bold design choices in an understated layout.

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