Branding Spotlight | The Zebra Blog

Archive for the ‘Branding Spotlight’ Category

Branding Spotlight: Katie Dixon

The starting point: With a degree in residential design and an eye for craftsmanship, Katie Dixon is ready to take her new business by the horns. She has partnered with Brian Thompson, who has a background in construction and home building, and together they make up “BriKat.” The target audience: Katie wants to focus a significant […]

Branding Spotlight: Korey Staley

In honor of Veteran’s Day, we’re featuring the brand of 22-year army vet Korey Staley from Spokane, Washington. The target audience: Korey handles real estate of all shapes and sizes on a daily basis, but for a special project, he chose to leverage his personal experience to help other veterans and those on active duty. […]

Branding Spotlight: Barbara Clark

The starting point: After ten years using her well-known brown and gold brand, Barbara Clark decided she was ready for a brand refresh. The target audience: She specializes in luxury and waterfront properties, and has a reputation for her impeccable taste in interior design and staging. On top of that, she always provides 5-star service […]

Branding Spotlight: Sara Fish

The starting point: Sara wanted her Semi-Custom Pro brand to reflect her positive outlook and her tagline, “ Motivate – Positive – Change.”  She was drawn to a striking red and charcoal palette, and wanted to incorporate her existing logo that showcased her last name, Fish. The target audience: As the managing broker of her […]

Branding Spotlight: Sarah Reed

The starting point: Sarah has been working with us since 2007. So, when she decided she was ready for an up-to-date logo package, we went all in.  Her former branding incorporated her love of wine, using bold vineyard imagery, and a name treatment made of parchment and grapes. This time around, she wanted more understated […]

Branding Spotlight: Karmin Pincus

The starting point: Karmin built brand equity with a strong logo before Mastery, and now she needed an equally strong brand to support it. When considering her clients’ needs, she wanted to emphasize her extensive knowledge, reliable service, and authenticity. The target audience: As a veteran and military wife, she is personally familiar with the […]

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