Team Harlan is a father-and-son team that has been in business for the last 20 years. They started out with a look based on their broker’s colors, and wanted to keep the rich greens moving forward. They also had a logo that needed a refresh. With these considerations as the foundation of their custom branding […]
Posted in Branding & Design, Branding Spotlight 
Tags: brand consistency, father and son, green, logo refresh, modern, refined, sidebar, team 
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Logos often grab the spotlight when it comes to branding. They are a great marketing asset, and we have created hundreds of logos for our clients. Some clients come to the branding process without a clear idea of a logo. Other clients come with a partial or complete logo, and we build a brand around […]
Posted in Branding & Design, Branding Spotlight Tags: green, house, logo, logo refresh, name treatment, script, tree, update No Comments »
Starting Point: Cindy Peschel-Hull branded with us in 2018 and still loves her luxurious gold and black brand. To bring it up-to-date, she just needed a quick logo refresh to make it more personal and better serve her clients. The Strategy: The biggest change was the monogram logo, which now features Cindy’s “C” in a […]
Posted in Branding & Design, Branding Spotlight Tags: black, bold, brand refresh, cindy, classic, cream, gold, hull, logo refresh, luxurious, peschel-hull, red, richard, sans-serif, understated No Comments »
The starting point: For over a decade, Tara has been leveraging her eye-catching green and terracotta branding to great effect. Recently, she reached out for a logo refresh. She wanted a monogram that would work well in the spotlight of social media. The target audience: She wanted her logo to tie in with her existing […]
Posted in Branding & Design, Branding Spotlight Tags: brand refresh, branding, cream, green, logo, logo refresh, orange, refresh, texture No Comments »
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