The starting point: We first built a brand for Veronique and her business called “Belle Residence” in 2014. We worked with her to achieve a look that incorporates her French background and elegant style. Early last year, she returned for a brand refresh that would simplify her existing brand to create a minimal, sleek look. […]
Posted in Branding & Design, Branding Spotlight 
Tags: cream, elegant, luxury, minimal, ornate, serif, taupe, understated, white 
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The starting point: Teri came into Mastery planning to immediately create her own boutique brokerage called “Armada Homes.” She liked turquoise and a warm tan color, and was also interested in designing a logo for her business that was attention-grabbing and directly tied to real estate. The target audience: She wants to target high price-point […]
Posted in Branding & Design, Branding Spotlight Tags: cream, elegant, logo, mastery brand, turquoise, understated, white No Comments »
One of our branding super-stars, Marie Strong has a bold and classic brand that accentuates her passion for working with and preserving historical homes. From her classic font selection to the tone-on-tone pattern in the background, her brand balances vintage aesthetic with modern utility and strength. An understated structure, with slim header and footer bars, […]
Posted in Branding & Design, Branding Spotlight Tags: black, bronze, charoal, copper, cream, emblem, gray, historical, orange, script, serif, vintage, white No Comments »
Today’s Branding Spotlight takes a closer look at the Black & Gold palette. Many clients love this classic color combo. It’s a high-contrast section that carries implications of luxury, wealth, and sophistication. But did you know that there are many different shades of black and gold? In its elemental form, gold can take on rose […]
Posted in Branding & Design, Branding Spotlight Tags: black, cream, gold, rose, silver, white, yellow No Comments »
This week’s branding spotlight features the design of Mastery client Kellie Springfield from Bellevue, Washington. Kellie has big plans for her business and needed a brand that would get the Springfield Signature Group to a great start. Her new logo conveys her location and modern business style. Stately serif fonts and italicized swashes add to […]
Posted in Branding & Design, Branding Spotlight Tags: cream, group branding, ivory, red, serif, sidebars, swash, tan, team branding No Comments »
This week’s branding spotlight features the design of Mastery agent Cosmina Hertog, from Bellevue, Washington. Cosmina wanted something fresh and peaceful to match her elegant and understated design style. The a-symmetrical arch in her header is pinned in place with a modern seal-style logo. The complimentary footer features her photo in a similar round format. […]
Posted in Branding & Design, Branding Spotlight Tags: a-symmetrical, cream, curved, ivory, khaki, orange, seal logo, serif, serif font, sidebar, swirl, white No Comments »
This week’s branding spotlight features the brand and marketing of MASTERY agents Cindy Peschel-Hull & Richard Hull, from Bellevue, Washington. This husband-and-wife duo wanted a brand a rich and luxurious brand that would highlight their specialties. The final result features a linear structure with a unique curve overlaid on the header that holds their monogram […]
Posted in Branding & Design, Branding Spotlight Tags: black, bold, cindy, classic, cream, design spotlight, gold, hull, luxurious, peschel-hull, red, richard, sans-serif, understated No Comments »
This week’s branding spotlight features the brand and marketing of MASTERY agent Carolyn Lathrop, from Seattle, Washington. Carolyn wanted a simple and elegant brand that would add polished consistency to her marketing campaigns. She brought a simple line-house logo to the branding process and we designed the rest of her brand to match. Her timeless […]
Posted in Branding & Design, Branding Spotlight Tags: carolyn lathrop, charcoal, contemporary, cream, frame, gold, gray, ivory, logo, minimalist, sans-serif, serif, timeless, white No Comments »
This week’s branding spotlight features the brand and marketing of MASTERY agent, Debbie Ruvo, from Tacoma, Washington. Debbie specializes in assisting seniors and their adult children make real estate transitions, and has hand-picked a reliable network of resources from contractors to attorneys, retirement specialists to estate sales teams, to help her help others. She wanted […]
Posted in Branding & Design, Branding Spotlight Tags: cream, emblem, gold, lighthouse, logo, sans-serif, serif, silk, teal No Comments »
This week’s Branding Spotlight features the design of MASTERY agent Colette Rarden, from Cle Elum, Washington. Colette requested a rustic brand with luxurious accents to showcase her expertise for rural equestrian properties. The elegant curves symbolize rolling hills or a cowboy hat brim. The Western tooling pattern adds interest and provides a touch of femininity […]
Posted in Branding & Design, Branding Spotlight Tags: bronze, brown, caramel, cream, gold, ivory, leather, luxurious, parchment, rough, rural, rustic, script, semi-serif, texture No Comments »
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