luxury | The Zebra Blog

Posts Tagged ‘luxury’

Ask Denise: Luxury Marketing Strategy

Q: “Denise, I have a high end listing coming up. Very high end. There aren’t even any comps for this listing. I think I have the pricing end figured out, but am having a difficult time getting my head around the specialty marketing end of this. I don’t want to overspend on marketing, but definitely […]

Branding Spotlight: Semi-Custom Pro #130

Sidebars are quickly gaining popularity in 2018 branding, and for a good reason! Sidebars elongate the design and break up the grid of what buyers and sellers are so used to seeing. This week’s design spotlight features our Semi-Custom Pro branding design template #130. But wait—didn’t  we already feature this design? Yes, but there is […]

Branding Spotlight: Semi-Custom Pro #130

This week’s design spotlight features our Semi-Custom Pro branding design template #130. If you love the dramatic effect of a black background, but want to keep the readability of a white page, this design is perfect for you. Bold yet Understated, this template takes advantage of photography techniques that place a single object on a […]

Design Spotlight: Acton Hartzell

This week’s design spotlight features MASTERY agent Acton Hartzell, from Stanwood, Washington. Acton wanted a brand to help him appeal to buyers and sellers in his local luxury demographic. Dark backgrounds, rich backgrounds, and a strong logo make up this sophisticated brand. The crisp linear design indicates Acton’s business values, highlighting that he is a […]

Little Touches. Big Impact.

The littlest touches can have the biggest impact for your clients. The key is to decide what that one special touch will become your signature touch. It should be something that is unique to you and something that your competition probably isn’t doing. For example, think about your favorite restaurant. Is there something that they […]

Design Spotlight: David Croppi

This week’s design spotlight features the brand of our MASTERY agent David Croppi, of Bellevue. David became an independent agent in 2008, one of the worst years for real estate in recent history. However his dedication and passion for real estate and the people he serves are the secrets to his success. He desired a […]

Ask Denise: Luxury Services Brochure?

Denise Lones

Q:  Denise, I am thinking of making a very visual seller services brochure (one of the big glossy ones you do – 11 x 17 that folds in half to 8.5 x 11) with images of my marketing materials and logos of all the websites I syndicate to, etc. I am trying to decide what […]

Ask Denise: 1 or 4 Page House Flyer?

Q:  Denise, I am working on finessing my listing presentation and I am having your team make me a presentation prop for what I do to market the home in print. This includes samples of just listed and special feature cards, listing letters to the neighborhood, and some of my open house materials. However, I […]

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