teal | The Zebra Blog

Posts Tagged ‘teal’

Branding Spotlight: Dorothy Driver – Luxury

The starting point: When Dorothy started her Mastery branding, she was torn between her love of colorful dots that fit her personality and wanted something elegant and luxurious for those extra special listings. After a little discussion, she decided to use both! While her colorful branding (featured back in April) is her go-to for daily […]

Branding Spotlight: Teresa Nielsen

The starting point: Today, we’re revisiting Teresa Neilsen’s beautiful teal brand as she focuses on streamlining the value of her geo-farm marketing. The target audience:¬†Teresa is building her niche in waterfront and water-view properties between Des Moines and Dash Point. The strategy: Clean but content-rich postcard mailers make a splash in every mailbox.

Branding Spotlight: Dorothy Driver

The starting point: Dorothy loves color and wanted to include all of her favorite hues in her Mastery brand. She also wanted to use dots as a major branding element, as she built brand equity with dot-patterns before. However, the final brand also needed to work well for her business partner Don and incorporate their […]

Branding Spotlight: Kitty Ballard

The starting point: Kitty Ballard has been in the real estate industry for 19 years. She’s a work-hard-play-hard kind of woman, with a passion for sports and an boutique business style. She has a sparkling personality and wanted to bring that into her new marketing. The target audience: While she loves her current and past […]

Branding Spotlight: Katie Dixon

The starting point:¬†With a degree in residential design and an eye for craftsmanship, Katie Dixon is ready to take her new business by the horns. She has partnered with Brian Thompson, who has a background in construction and home building, and together they make up “BriKat.” The target audience: Katie wants to focus a significant […]

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