Do you gravitate towards patterns, textures, and a color palette full of all your favorite hues? If so, you may have an Artistic style. Whether you go all-out with an unusual color, or double-down on a rich texture, or temper your artistic side with another design style, Artistic styles have one thing in common: creative […]
Posted in Branding & Design, Branding Spotlight 
Tags: artistic, colors, design style, design style analysis, gold, green, pattern, teal, texture, yellow 
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Kris LaBrie refreshed her first brand to streamline the structure and lock-in an iconic logo. The logo was the primary focus of her brand refresh. As the roofline intersects the monogram, the down-stroke of the L becomes a chimney and the horizontal leg becomes the foundation of a house. With a window filling the space […]
Posted in Branding & Design, Branding Spotlight Tags: blue, brand refresh, gray, logo, mastery branding, minimal, modern, texture, understated No Comments »
The starting point: Candie and Richard are a dynamic team who wanted a brand to make them stand out from the competition. They selected the Impact! I Want It All package and connected with our designers to make their vision a reality. The strategy: They wanted to connect with the lifestyle of their area, so […]
Posted in Branding & Design, Branding Spotlight Tags: bold, bronze, brown, gold, green, handwritten, lifestyle, logo, natural, nature, photos, script, texture No Comments »
The starting point: Ted Mansfield runs his business with integrity and service as his top priorities. He wanted his new branding to communicate his dedication to going the extra mile for his clients. The target audience: Many of his clients are friends and referrals. Ted also had an Mansfield Group logo that he use for […]
Posted in Branding & Design, Branding Spotlight Tags: black, charcoal, classic, foil, gold, gray, logo, modern, monogram, texture, timeless, white No Comments »
The starting point: In search of a modern and luxurious brand to elevate his business, Steven Lieu selected a Custom Branding package. Specifically drawn to the appeal of working with the design team in developing of a unique and iconic, luxury logo to really allow his new brand to stand out. The target audience: Steven […]
Posted in Branding & Design, Branding Spotlight Tags: black, charcoal, custom, gold, gray, luxury, sidebar, silk, texture No Comments »
The starting point: For over a decade, Tara has been leveraging her eye-catching green and terracotta branding to great effect. Recently, she reached out for a logo refresh. She wanted a monogram that would work well in the spotlight of social media. The target audience: She wanted her logo to tie in with her existing […]
Posted in Branding & Design, Branding Spotlight Tags: brand refresh, branding, cream, green, logo, logo refresh, orange, refresh, texture No Comments »
The starting point: Margo Street owns her own brokerage and needed a sleek design to help her team stand out. She has a policy of education and empowerment, and enjoys helping her clients with one-on-one personalized care. The target audience: Because the brand is for her whole business, Margo wanted the design to work for […]
Posted in Branding & Design, Branding Spotlight Tags: blue, bold, corporate, custom brand, dramatic, logo, navy, photo, red, texture, white No Comments »
The starting point: Diane manages a successful real estate team in Green Bay, Wisconsin, and has over 32 years of industry experience. She wanted to upgrade her systems and marketing, so she selected a Semi-Custom PRO design package to give her a good foundation. The target audience: She wants all her clients to know that […]
Posted in Branding & Design, Branding Spotlight Tags: burgundy, minimal, red, semi-cusom PRO, taupe, texture, understated No Comments »
The starting point: With over 20 years of experience in Texas real estate, Gina has some systems perfected but needed help with others and a strong brand to unite them all. The target audience: Her database is full of repeat clients and referrals, and her favorite niches include young families and veterans. In every situation, she […]
Posted in Branding & Design, Branding Spotlight Tags: gray, leaves, logo, monogram, red, texture No Comments »
The starting point: Top producer Jerry Mahan is teaming up with his daughter Caitlin to reconnect with a broad range of clients from his career in real estate. The target audience: For several decades, Jerry worked as the agent in many new-construction neighborhoods. Now he and Caitlin will go back to those neighborhoods and become […]
Posted in Branding & Design, Branding Spotlight Tags: blue, copper, logo, minimal, navy, orange, texture, watercolor, watermark No Comments »
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