Branding & Design | The Zebra Blog

Archive for the ‘Branding & Design’ Category

Branding Spotlight: Elegant Style

When everything must be polished and graceful, you are likely to have an Elegant design style. If you’re an Elegant, you respond to images of luxury and serenity. Quality is always more important than quantity. Your physical surroundings are assuredly created thoughtfully and with an eye toward classic beauty, whether they are formal, professional, or […]

Branding Spotlight: Eclectic Style

Be unique, be yourself—especially if it’s completely different from anything else. Eclectic design styles embrace their quirks and make it easy for their clients to remember them. They know they have something unique to offer and put it on display. But wouldn’t this limit the number of potential clients attracted by the brand? Maybe, but […]

Branding Spotlight: Dramatic Brands

Oh, the drama! (But this is good drama!) Dramatic types have a flair for the theatrical and are often unforgettable personalities. This is naturally reflected in their branding with image and colors that strike an emotional chord. Dramatic styles often have dark backgrounds, vibrant palettes, and memorable logos. Here are three dramatic designs:

Branding Spotlight: Classic Brands

Classic design styles are all about clean lines, simple yet harmonious design, and timeless elements combined with elegant color palettes. Often, classic designs have a traditional appearance, and as a result, they appeal to a wide range of consumers.  Known and appreciated for being cordial, refined, and somewhat formal, agents with classic brands often work […]

Branding Spotlight: Bold Brands

Bold styles like to make a statement with strong or unexpected elements in their brand.  Mid-century modern house? You bet! Lion-head door knocker? Check! Red tiger stripes? No problem! Bolds have no trouble making a statement – sometimes the louder the better! It can take a lot of courage and a strong personality to embrace […]

Branding Spotlight: Artistic Brands

Do you gravitate towards patterns, textures, and a color palette full of all your favorite hues? If so, you may have an Artistic style. Whether you go all-out with an unusual color, or double-down on a rich texture, or temper your artistic side with another design style, Artistic styles have one thing in common: creative […]

How Do YOU Spell Relief? B-R-A-N-D

I hope some of you have enough “experience” to remember the old Rolaids slogan in which people with heartburn were asked about how they spelled “relief” and it was spelled R-O-L-A-I-D-S. In real estate, we have different kinds of heartburn: Heartburn when a past client works with another agent Heartburn when we lose a listing […]

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