This week’s design spotlight features MASTERY agent Shelly Bean, from Snoqualmie, Washington. Shelly is an analytical broker, and is passionate about developing systems and processes for better business. This is illustrated in her tagline, “Where knowledge is power ~ Strategies, Systems, Results.” She has a background in education and brings her teaching skills, patience, and care to each client she represents. The apple monogram in her logo is a nod to her affection for education, and it is repeated in the background as a soft watermark.
Shelly’s cool color palette features light metallic blue, silky light grays, and a pop of magenta. The soft fabric textures in the background acknowledges the comforts of home. The fonts featured in her brand are modern, stylized, and quite legible. The versatile templates can easily convey data and graphs, which showcase her analytical and logical approach to every transaction. Shelly’s creativity with these templates give her everything she needs to share her systems with her clients.
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