This week’s branding spotlight features the design of Mastery agent Kari Zimmerman, from Seattle, Washington. Kari’s passion for music, travel, and color inspired her design with vivid pinks and oranges framing a sunrise over Seattle. Her monogram logo pairs perfectly with her round portrait frame and produces diagonal balance. The music notes on her notecard are a nod to her formal training in piano and voice, and her experiences performing in New York theater. A modern serif font compliments the hand-written script in her name and web address. Kari’s brand perfectly satisfies her need for a brand that conveys her bright and joyful personality.

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