Q: “Denise, I know you aren’t a fan of “fluff” mailers like setting one’s clock forward. But what do you think about information on spring cleaning?”
A: A timely question! If you can put it in the context of real estate, that is just fine. Remind homeowners that ongoing maintenance will put money in their pocket when it is time to sell. Improving curb appeal such as installing a new door is not only good for giving your home a fresh look, it can increase the value. Provide a few ideas about what buyers are looking for in homes today that should be on the top of homeowners’ spring cleaning list.
Spring cleaning does relate to real estate. Share that info!