Communication, Client Care, and Follow-up | The Zebra Blog

Archive for the ‘Communication, Client Care, and Follow-up’ Category

Ask Denise: Politically-Correct Holidays

Q: “Denise, I feel like the holidays used to be so easy, but now I am so afraid of offending someone! I don’t want to send cards. I am afraid of giving out ornaments or cookies or anything! I have clients who are all different religions or from different countries. An agent in my office […]

The Key to Winning a Seller’s Confidence

When I was a new agent – and I mean a brand new agent in my very early 20s – I was called to go out on a  listing presentation. I had not met the seller before nor been on his property. I got to the house and briefcase in hand, began walking up to […]

Evaluate the Market with Facts, not Emotion

When agents ask me how the market is doing, I always ask them, “Why they you asking?” Considering they are in the market day to day I assume that they have a very good idea of how the market is doing. The challenge is that for many agents that were licensed during the downturn/correction/crash/recession (or […]

The Power of Giving Back

Real estate agents are reminded everyday of how important it is to give back. When an agent gives up their time, talent, and expertise, they have the ability to change people’s lives or to reduce stress during what is often a very difficult transitional time – because when people are buying and selling real estate, […]

Branding Spotlight: Homeowners Record Book

One of the best things you can do for your buyers when you help them buy a home is to prepare a Homeowners Record Book. The Homeowners Record Book is a binder that you personally prepare for your buyer to provide them with as much information about their home as possible. It is a place […]

Serve Solutions, Not Endless Banter

So many agents I talk to find themselves stuck in this communication rut. Part of the challenge is they don’t have a system for effective problem-solving with their clients. Do you ever find yourself talking with a client to whom you just can’t seem to say no? Do you ever find yourself in a conversation […]

Five Things to Avoid in Your Listings

As an agent, managing broker, trainer, and for nearly two decades of coaching, I’ve been witness to just about every listing faux pas, misstep, and bad decision. Long time agents may say, “Oh, these are junior mistakes,” but it is not just new agents who get caught in these practices and it’s always good to […]

Don’t Just Connect…POWER CONNECT!

Real estate is an industry that has seen many ups and downs over the years. It has also seen monumental changes in the day-to-day operations and processes due to technology and the creation of online real estate search sites. Over the past two and half decades I have watched the industry go through monumental changes. […]

Ask Denise: Facing New Competition In My Area

Q: “Denise, there is a new agent who has just started mailing to the same area! His postcards have that “enter your address and learn your home value” feature which I feel is terrible for our industry, but I am worried that it will get results. How can I be true to my business beliefs, […]

Are You Riding the Wave or Treading in the Trough?

Ahhh…summer! On the one hand, I love summer. Warm days and nights. Time out by the water. My dogs frolicking with abandon. But I am always wary of summer because of what comes next. Once agents put away their swimsuits and flip flops panic mode sets in because they have been tending to their suntans […]

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