Communication, Client Care, and Follow-up | The Zebra Blog

Archive for the ‘Communication, Client Care, and Follow-up’ Category

The Little Things That Have the Greatest Impact

When I first starting my real estate career, many years ago, a very smart mentor/trainer of mine used to tell me ALL THE TIME that it was the little things that would determine my level of success in real estate. It took me years to fully understand the impact of what he was saying but […]

Branding Spotlight: Campaigns = $$$

Campaigns are key to building and maintaining relationships. Campaigns can consist of newsletters, written notecards, calls, meetings, reports, custom research, emails, and even social media. The key is to build a structure of communication so people think of you first when they need a real estate professional. Every relationship is built on campaigns. Birthday cards, […]

The Importance of Having a Strong Real Estate Voice

One of the biggest challenges real estate agents face is confidence. Just about every agent I know suffers from lack of confidence from time to time. Agents who are new face challenges with confidence because they are concerned about their knowledge and expertise. Agents who are trying to tap into a new market or niche […]

Ask Denise: Holiday Cookies

Q: “Denise, I am thinking about making cookies for my clients and delivering them in custom-branded bags for the holidays. What do you think?” A: I LOVE the idea of a gift for your clients in custom-branded bags. However, because of COVID concerns, I would advise that you buy cookies that are pre-packaged and then […]

Ask Denise: Asking for Referrals

Q: “Denise, I am going to be sending a customized property report to all my past clients in December and January followed up by a phone call. I am wondering how you suggest I ask for referrals on that phone call?” A: I DON’T recommend asking for referrals – ever! If you do an amazing […]

Professional Texting Etiquette

Many agents have asked me about proper and professional texting etiquette in our modern world. Texting can be a great way to send a quick message on the go, but you have to use it appropriately. First of all, if you’re texting someone and that person isn’t responding immediately, you need to remember they may […]

Ask Denise: Personality Type Conflict Resolution

Q: “Denise, I have really enjoyed your Denise Live sessions over the last five weeks on personalities. I have learned so much! I have been approaching my clients differently now that I have figured out their personalities and I have gotten AMAZING RESULTS! I have some buyers who were totally MIA who are now back […]

Ask Denise: Scoring Points in Client Care

Q: “Denise, I am trying to amp up my communication to my sphere database and I remember something from a class of yours that has a numbering system for ranking communication. Can you remind me of that?” A: Of course! That is my 36 Point System and a fantastic way to provide structure to any […]

Agreements Prevent Disagreements

A big part of a real estate professional’s job is to help the buyers and sellers navigate agreements, contracts, and miscellaneous contractual addendums. I have experienced more real estate professionals’ personal contract-conflicts in the past six months than I have seen in the past 5 years. Is it because of Covid? Is it that agents […]

Ask Denise: Connecting with Analytical & Controller Personalities

Q: “Denise, I caught your Denise Live this week about how recognizing someone’s personality can help you communicate better and I am looking forward to your four-part series on this! I am a promoter and have a senior seller who worked as an engineer all his life. Although he appreciates the work I am doing […]

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