All this month in Club Zebra we are talking about technology! No matter your relationship with technology, this is a great time to do an assessment of how technology is, or isn’t, working for you. Take a few minutes and ask yourself these questions:
Archive for the ‘Tools and Systems for Real Estate Agents’ Category
The Right Props for Open Houses in Today’s Market
Posted by Denise Lones on April 21st, 2022
Hi everyone and welcome to this week’s Zebra Report – I am so excited to share with you again on the topic of doing Open Houses. I know – a lot of you are out there in super-fast housing markets and you are wondering, “Wait a second, why in the world would I even bother […]
Posted in Tools and Systems for Real Estate Agents, Zebra Reports 
Tags: attracting business, branding, business marketing, first impressions, home marketing, open house props, open house tools, open houses, point of difference, prospecting, special feature cards, successful open houses, welcome sign 
No Comments »My Stupid Open House Book…and how it made me so much money!
Posted by Denise Lones on April 7th, 2022
Imagine you are looking to buy a home and have stumbled across an open house sign in an area that you are interested in. If you have the time, you most probably will stop by to check it out. In fact, that is exactly what most buyers do: They “check out” open houses so they […]
Keeping It Simple in 2022
Posted by Denise Lones on January 6th, 2022
Every year when the first of January rolls around, everyone comes up with this long list of things and goals they want to get done. But this year, I want you to start with one thing. Just one thing. Don’t get distracted by the fog of resolutions and checklists of goals. Pick out one goal […]
Your Listing Checklist – Naming and Claiming What You Do
Posted by Denise Lones on December 2nd, 2021
In October, The Lones Group hosted our listing presentation class for real estate agents – Stop Losing Listings You Should Have Won. In that class, we offered 15 spots to those agents who wanted to revamp their listing presentation and be part of a case study. Well, those spots got taken very quickly. That case […]
Branding Spotlight: Annual Report Newsletter
Posted by Denise Lones on November 11th, 2021
It’s been a busy year for real estate markets everywhere, and maybe you’re taking some time in this “slower” fall/winter season to catch your breath—but don’t rest on your laurels. Prime your lead generating pipeline with a fantastic end-of-the-year Annual Report Newsletter! This is the best project to work on right now and send out […]
Attracting Leads to Your Pipeline with Geographical Farming
Posted by Denise Lones on November 4th, 2021
What is your lead pipeline like in real estate? Especially in this market, as we continue to see challenges with inventory and competitive buyers, we have to figure out a way to attract leads. You need a lead magnet! One of the best lead magnet systems I know if is Geographical Farming. When I was […]
Branding Spotlight: Custom Signs – Beyond the Yardarm
Posted by Denise Lones on November 4th, 2021
Can your clients identify you by your signage? Signs are a staple when it comes to marketing a home for sale. We’re all familiar with the classic yard-arm, but there are a lot of exciting options to maximize your curbside marketing and guide interested buyers. Printing and sign-making technology has advanced so that your signs […]
Don’t Be Afraid to Niche – It Won’t Limit Your Real Estate Business!
Posted by Denise Lones on October 28th, 2021
There comes a time in many agents’ careers when they get tired, burned out, and know they can’t continue in the business the way they have. Maybe they are selling across too large of an area that has awful traffic and they are spending more and more time on the road and less time in […]
Branding Spotlight: Calendars
Posted by Denise Lones on October 28th, 2021
Calendars are un-sung heroes, so we’re going to sing their praises today. When you need to organize your tasks and give your clients a visual timeline, there’s really nothing better than a branded calendar. This handout can span your expected timeline, whether it’s weeks or a couple of months. Lay out your sequence of events […]
