Tools and Systems for Real Estate Agents | The Zebra Blog

Archive for the ‘Tools and Systems for Real Estate Agents’ Category

Ask Denise: How to Measure Market Demand

Q: Denise, I have been watching your weekly Denise Live and your Market Survival Guides. I want to take some of your ideas and put together a report for my past clients. But I noticed that when you talk about inventory, you indicate that to measure demand, we should look at homes under contract (pendings) […]

Finding Buried Treasure When Digging for Data

Hi everyone. Today’s Zebra Report is about something I’m extremely excited about, and I’m dedicating today’s Zebra Report to Blair. Blair is the daughter of one of my long-time clients, Kitty. Blair is intelligent, energetic, and really personable, but for any new agent coming into the business, knowledge is power. We had a call together […]

Ask Denise: Niche Mailing Campaign

Q: “Denise, I am taking your advice and doing some focused lead generation for the next 90 days. I have identified a shortage of small homes (less than 1000 square feet) in a very popular neighborhood just outside the city center. There have been eight listings that have come on the market in the last […]

Ask Denise: The Right Time

Q: “Denise, I have a new listing and want to do a Virtual Open House. I would usually do a regular open house Sunday afternoon, but wonder if that is the best day and time if we aren’t doing a live open house. What do you think is the most opportune day and time?” A: […]

Powerful Words to Live By, Thanks Neil!

With thanks to Neil deGrasse Tyson National Geographic calls Neil the world’s most famous astrophysicist. Since 1996 he has been the Director of the Hayden Planetarium at the Rose Center for Earth and Space in New York City. I was recently having a conversation with my CEO Shauna Naf and we discussed a statement he […]

Ask Denise: Motivation & Focus

Q: “Denise, I am following your advice and not getting freaked out by the current state of affairs. I am worried about income, but I figure everyone is in the same situation. Here is my issue: I really want to work on my business structure and systems right now, but nothing is holding my attention. […]

Ask Denise: Trouble with Pricing

Q: “Denise, our market has picked up all of a sudden and I am having some trouble with pricing. All my comps that sold in the last 90 days are only comparable in terms of house style and specs, not what I am currently seeing in the market. What do you think I should do?” […]

Is Your Home Office Costing You Money?

When I first started my real estate career well over two decades ago, real estate agents did not work from home. They worked in cubicles in offices and shared work space.  There wasn’t even an option to work from home. With the expansion of the internet, apps, email, and dashboards available from the coffee-shop down […]

The Phoenix Factor – A New and Innovative Business-Building Event

I am so excited to announce that my signature Safari has been completely reinvented and retooled! In response to the big market changes we have seen in the past couple of years, I listened to agents with boots on the ground, listened to their day-to-day challenges and concerns, and made significant changes to my two-day […]

Ask Denise: Blocking Out Project Time

Q: “Denise, I had two projects that I really wanted to get done this summer for my business: Start planning my late fall client appreciation event Get my database updated But my business has been crazy this summer and every time I sat down to do it, I had a seller who was thinking about […]

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