Hi everyone and welcome to this week’s Zebra Report – I am so excited to share with you again on the topic of doing Open Houses. I know – a lot of you are out there in super-fast housing markets and you are wondering, “Wait a second, why in the world would I even bother […]
Posted in Tools and Systems for Real Estate Agents, Zebra Reports 
Tags: attracting business, branding, business marketing, first impressions, home marketing, open house props, open house tools, open houses, point of difference, prospecting, special feature cards, successful open houses, welcome sign 
No Comments »
Some real estate agents are convinced that open houses are a complete waste of time. They make weekends unschedulable, everyone who shows up is represented already anyway, and open houses don’t really sell the house. And let’s not forget to address the real elephant in the room – that open houses attract buyer leads. In […]
Imagine you are looking to buy a home and have stumbled across an open house sign in an area that you are interested in. If you have the time, you most probably will stop by to check it out. In fact, that is exactly what most buyers do: They “check out” open houses so they […]
This April we are diving into open houses. As the nation returns to in-person business, open houses are a critical part of your relationship development – even in a breakneck paced market! Be a part of our live audience and have your opportunity to share your comments and questions with Denise. Here’s what we have […]
Posted in Club Zebra Tags: Club Zebra, Coaching, Denise Live, group coaching, jason cook, market survival guide, open houses No Comments »
A lot of agents have a hard time talking about their accomplishments. It can be awkward to balance stating your value as an agent while trying not to brag or toot your own horn. If you’ve ever struggled with Imposter Syndrome (feeling inadequate despite your experience and qualifications) when marketing yourself, you’re not alone and […]
Posted in Branding & Design, Branding Spotlight Tags: biography, branding, comparison, experience, facts, giveaway, graphics, open houses, statistics No Comments »
Your open house system is key to making open houses easier and wowing potential buyers. Open houses are a lot of work, but they also come with a lot of opportunity. Just passing out your business card won’t be enough. This winter, take out all your open house tools and see where any gaps may […]
Here we are. Just one last business week and 2019 will have sailed over the horizon and into the past. The holidays are nearly here and come January you’ll be refreshed and ready for a fresh start. Right? Have a bad 2019? Put it behind you. It is over. It’s done. It’s time for a new you. It’s […]
Posted in Communication, Client Care, and Follow-up, Motivation & Planning, Zebra Reports Tags: 2020, annual client review, annual marketing plan, article mailers, branding, business growth, business mailers, business plan, business planning, client care, education, Follow-up, getting things done, mailers, mojo, monthly mailers, open houses, resolutions, RESS No Comments »
Q: “Denise, what is more effective for a farm: postcards, letters, or social media advertising?” A: Great question! When I think of the most effective type of farming, I like to think in terms of layers and the more layers you can add, the more effective your connecting with the people in that farm will […]
Posted in Ask Denise Tags: ads, advertising, Branding & Design, farm, letter, monthly mailing, newsletter, open houses, postcard, social media, sponsorship No Comments »
I want to take a moment to discuss the importance of learning how to instill calm communication and conflict resolution at a listing presentation, especially when it comes to talking about price and handling objections. Too many agents make the mistake of rushing to present all their research and show all their marketing that they […]
Q: “Denise, I am in one of those severe inventory shortage areas and I am seeing agents all around me thriving and getting listings while I am struggling. I am very frustrated. I usually generate leads by holding open houses, but there are no open houses to be had. What should I do?”
Enter your email and stay on top of things,