Lead Generation for Real Estate Agents | The Zebra Blog

Archive for the ‘Lead Generation for Real Estate Agents’ Category

What’s Your Niche Market

Hi everyone. Welcome to this week’s edition of the Zebra Report. Today, I wanted to talk about niche markets. A niche market is defined as a smaller part of a larger market with its own defined area of specialization. The perfect example of a niche market in real estate is waterfront property. I happen to […]

Listen, You Don’t Need that Stuff!

There isn’t a week that goes by that I am not asked about my opinion about a new bright shiny tool, CRM program, app, system or new lead generation that promises to revolutionize the way an agent does business. There are promises of increased income and solutions to every pain point an agent might have. […]

Ask Denise: A Comfortable Groove

Q: “Denise, I am thinking of retiring sometime in about five years. I am at a point in my business where I am happy with the business I get from my past clients, friends, and family. I keep in touch with them every month with market updates. I want to start taking more time off […]

Lead Generation: Does it Cost You Time? Money? Or Time AND Money?

Many of you know the story of my importing 10,000 teddy bears after I went on a trip to Seoul Korea with a flight attendant friend of mine. This was many years ago prior to me starting my real estate career and what I learned from this experience changed me for the better forever. I […]

Ask Denise: New Mindset, New Results

Q: “Denise, I just lost another listing and this one was with a past client. I am crushed. Another agent came in promising a listing price that I know is too high, drone photography, and light staging – which I do! He also said that his company’s market share is top in the country and […]

Ask Denise: Effective Networking

Q: “Denise, how can I make my meetings with my networking group more effective in terms of getting business?” Great question! The first thing you can do is make sure you are making a great impression. That means showing up early, not being on your phone, dressing appropriately for the group, and not leaving early. […]

Good Old-Fashioned Client Care – Your Best Business Asset!

If I had a dollar for every time one of my clients asked me my opinion about the latest and greatest business building product or gimmick, I would be a multi-millionaire. Agents are always looking for ways to improve their business model and to increase their income, but they often overlook their best asset. The […]

Personalities and Pending to Close – Your Golden Opportunity!

A highly-overlooked referral opportunity in an agent’s business is the “pending to closing” process. And the more you can tune into a client’s personality during this time, the more effective you can be with that client. In fact, when done correctly this process can yield an incredible referral business. When a buyer or seller is […]

Ask Denise: Lead Generation Overload

Q: “Denise, I am a newer agent and need to generate some leads. I have a direct mail company who keeps calling saying I can mail to thousands of people every month and it won’t cost me too much. Should I do it? I am also doing some online lead generation with another company and […]

Is Your Prospect A Time Waster?

How do you tell the difference between good and bad prospects? One will waste your time, dragging you from house to house-getting all kinds of information from you-only to end up dumping you right before writing an offer. You also have clients who seem like time wasters, but they’re just very analytical and thorough in […]

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