Sellers | The Zebra Blog

Posts Tagged ‘Sellers’

Watching for the Perfect Real Estate Storm

Sometimes an area has both incredible buying and selling opportunities –  a very rare occurrence.  I call these occurrences the perfect investing storm. Many areas have just come into that storm.  Is yours one of them? This perfect storm of opportunity occurs when inventory declines rapidly in a market where many homes have been sitting […]

Don’t Let Barriers Drain Your Pool of Buyers

There are many barriers to selling a home in today’s competitive selling environment.   The challenge for many agents is how to discuss those barriers without offending the client.  Perhaps the home you are evaluating has a very strong cat urine odor or the seller has just told you that they expect you to be at […]

Helping Sellers Get Realistic About Price

lingering home for sale

Although the market changes all the time, the mechanics of pricing a property does not really change.  Supply and demand drive the market, just like the stock market and even like prices in the supermarket. The mechanics have been the same for decades. Last week was the premiere of my new listing presentation workshop, Stop […]

Stop Sugar-Coating It!

There is nothing as refreshing and at times terrifying as the truth. However, the truth is what your buyers and sellers need to make the decisions they need to make. At times those decisions are easy, other times they are very difficult. Different personality types need different things from you to help them with their […]

Re-Tooling Your Listing Presentation – The Smart Agent’s Guide to Staying Relevant

There isn’t a day that goes by that I don’t read about a new real estate company jumping into the industry with a fancy new idea created to entice sellers into working with their company.  Promises of quick sales and high prices with creative marketing programs abound.  As an agent in today’s diverse offering market […]

Are You Closer to a Sale or a Price Reduction?

One of the most discussed topics between real estate brokers and their peers is pricing.  Pricing a home to sell is both an art and a science.  But why do so many homes sit on the market gaining days on market dust and creating nothing more than frustrated sellers and real estate brokers? The answer […]

Ask Denise: Stronger Pricing Skills

Q: “Denise, I want to get stronger on my pricing as we go into a different spring market. What do you suggest?” A: In addition to looking for clues in comparable properties (which is always an important indicator of future success), looking at days on market and new pendings are the two data points that […]

Pricing With Confidence

One of the hardest parts of your job as a real estate agent is the ability to price a seller’s home correctly. There are so many variables that go along with accurate pricing and if agents do not consider all of these, they may be costing their sellers thousands of dollars in lost potential sales […]

Ask Denise: The Market’s Time

Q: “Denise, I read your article on the Power of Timing. I have a listing that has been on for about a month now and my sellers are thinking of trying a price reduction this weekend and if it doesn’t work, throwing in the towel and renting it. I am also holding an open house […]

Ask Denise: Awkward Pricing

Q: “Denise, I am about to take a listing that I know is overpriced. It is not significantly overpriced, but it is definitely outside the comfort range. The problem is that our market is so fast right now that I can’t, with good conscience, say that my sellers CAN’T get that price, I just think […]

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