Q: Denise, what do you think about previewing properties? Do you think the market is too fast to have the time to do that anymore?
A: Great question! Because the market is so fast is exactly the reason that agents do need to preview new listings. If you are working with a buyer you should have a very good idea of what they are looking for. By previewing properties you can short list them and get your buyers into the top three. This will save them valuable time and could give them the edge when writing an offer. Time is of the essence in a fast market and the faster you can get them into their house the better.
Also, perhaps your buyer has a very specific housing need that can’t be analyzed with the photos and information included in the listing. When you preview you are able to check these things out ahead of time for your buyers and the personal service you are giving them is exceptional. You will also be able to call your buyers and give them your interpretation of the property. And you can also express urgency for them to make the time to see it.
Previewing properties is an excellent way to keep your fingers on the pulse of new inventory in your market.