Chan Davies wanted a refreshing brand design that appeals to new buyers in Bothell. The crisp geometric pattern around the edge of her marketing materials creates a soft frame for her valuable content. The rich teal tone combined with luxe gold perfectly blend to convey modern minimalism. To provide additional approachability and comfort, her name treatment is in all lowercase letters, which compliments the smooth calligraphy font in her diamond shape monogram. With this bright and cheery brand, Chan is ready to catch the eye of her target market.
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