Q: Denise, my business is quiet for the first time in months and I welcome the break. I am on track to have a great year and have a lot of clients who will be ready to move forward in a month or so. I want to take the next few weeks and, in addition to getting some rest, want to focus on adding something to my business that will really have some impact. What do you suggest?
A: Since I know you already have your brand complete, your website complete, you are comfortable with the amount of business you have, this would be a great time to focus on your past clients. I suggest either a client appreciation event or an annual client review. It just depends on whether you want to have an event or you would rather spend time creating personalized reports. Both are high impact activities for your business and a great way to stay connected to your past clients.
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