Kathy and Mary wanted a design that was cutting edge but still classic. Both love the emotional power of luxurious black-and-white photography, and so their brand includes a filmstrip of lifestyle photos in the header. The overall palette of pale taupe and charcoal grey keep the design warm, but let the content and property photos […]
Posted in Branding & Design, Branding Spotlight 
Tags: black, black and white, charcoal, gray, neutral, serif, taupe, white 
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This week’s design spotlight features the lovely refreshed brand of Go with Ro, a Southern Washington-based team led by Rowena Lusby. Go with Ro is a powerhouse, and needed a bold brand to complement their strengths. We kept the paw print from her previous brand to highlight Rowena’s love of animal rescue. The overall result […]
Posted in Branding & Design, Branding Spotlight Tags: black, blue, brand refresh, silver, sparkle No Comments »
Annette found the perfect balance between her dramatic red and black palette, classic chrome trim, and down-to-earth slate textures in her new Semi-Custom PRO brand. Her monogram-heart logo, along with the open door imagery in her header, helps illustrate her love for providing all-inclusive client care. Her brand design combines a brush script font with […]
Posted in Branding & Design, Branding Spotlight Tags: black, brush, chrome, classic, dramatic, gray, logo, red, script, semi custom pro, serif, silver No Comments »
Pam’s new branding is a refreshing spin on a classic Lones Group brand! We first designed Pam’s brand in 2009, and recently when she joined the Mastery graduation class of 2019. Pam’s whole business changed when she moved to Utah, so we adjusted her brand to showcase beautiful local imagery. We used her former gold […]
Posted in Branding & Design, Branding Spotlight Tags: black, gold, mastery branding, mountains, panorama, white No Comments »
MASTERY clients Gabe and Nicole, owners of HomeCal Group brokerage and property management company in Southern California, are a great example of how effective a driven go-getter team can be. Their brand consists of a filtered southern California pathway flanked by local oak trees, with sand colors and bold, elegant fonts. During their time in […]
Posted in Branding & Design, Branding Spotlight Tags: black, california, elegant, gold, natural, sand, script, serif, stone, tan No Comments »
One of our branding super-stars, Marie Strong has a bold and classic brand that accentuates her passion for working with and preserving historical homes. From her classic font selection to the tone-on-tone pattern in the background, her brand balances vintage aesthetic with modern utility and strength. An understated structure, with slim header and footer bars, […]
Posted in Branding & Design, Branding Spotlight Tags: black, bronze, copper, cream, emblem, gray, historical, orange, script, serif, vintage, white No Comments »
Today’s Branding Spotlight takes a closer look at the Black & Gold palette. Many clients love this classic color combo. It’s a high-contrast section that carries implications of luxury, wealth, and sophistication. But did you know that there are many different shades of black and gold? In its elemental form, gold can take on rose […]
Posted in Branding & Design, Branding Spotlight Tags: black, cream, gold, rose, silver, white, yellow No Comments »
This week’s branding spotlight features the design of Semi-Custom Pro client CL Tang from Seattle, Washington. The CL Tang Group works with many international buyers and sellers. CL wanted a brand that would emphasize professionalism and global perspective. The logo features an ancient Chinese character for “dragon” in red, which is a symbol of power, […]
This week’s branding spotlight features the brand and marketing of MASTERY team, The Messa Group. Alicia and Kris started branding with a signature “M” for ‘Messa’ that we kept to maintain their existing brand equity. This M is carried through their brand as a golden watermark and in their new logo. We combined rich gold textures […]
Posted in Branding & Design, Branding Spotlight Tags: black, branding spotlight, charcoal, design spotlight, gold, mastery brand, serif No Comments »
This week’s branding spotlight features the brand and marketing of MASTERY agents Cindy Peschel-Hull & Richard Hull, from Bellevue, Washington. This husband-and-wife duo wanted a brand a rich and luxurious brand that would highlight their specialties. The final result features a linear structure with a unique curve overlaid on the header that holds their monogram […]
Posted in Branding & Design, Branding Spotlight Tags: black, bold, cindy, classic, cream, design spotlight, gold, hull, luxurious, peschel-hull, red, richard, sans-serif, understated No Comments »
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