What happens when you really understand your marketplace?
You win the business – that’s what!
John Fiala is an agent who keenly understands the value of tracking activity in his marketplace. Each week John completes painstaking research to ensure that he has his finger on the pulse of his local market.
Unlike many agents who may track the market, John takes the next step and shares that information with clients! When you have the depth of data that John has accumulated, you’re able to custom tailor reports for clients… or share more general knowledge in your mailings to your sphere. You can also walk into a meeting with a potential client armed with the knowledge that you can confidently answer almost any question about your local market.
Of course, presenting nothing but numbers on a piece of white paper can be a bit, well… boring! But John has a completely custom brand that is part of every tool in his tool box. In his case, his brand makes a clever reference to his past career as a professional football player without feeling over-the-top or egotistical. It’s a perfect fit for John, and it provides an amazing way to showcase the data he has collected.
Ready to learn more about the power of a toolbox full of branded solutions? Contact us to learn more!