The starting point: Kitty Ballard has been in the real estate industry for 19 years. She’s a work-hard-play-hard kind of woman, with a passion for sports and an boutique business style. She has a sparkling personality and wanted to bring that into her new marketing. The target audience: While she loves her current and past […]
Posted in Branding & Design, Branding Spotlight 
Tags: aqua, blue, gray, modern, sans-serif, script, silver, teal, white, white space 
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The starting point: Lauri entered real estate after a wrist injury ended a 25-year career as a chef and restaurant owner. Fortunately, the organization and business skills from her first career transferred well and she took on the Mastery program to bring her marketing to the next level. The target audience: She enjoys working with […]
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, lime, logo, mastery brand, minimal, sans-serif, understated, white No Comments »
The starting point: Shawna and Russell have been in the business for many years and wanted a custom brand to take their business to the next level. Their personalities perfectly complement each other, and their design needed to highlight their teamwork. The strategy: They selected a Custom branding package to get the maximum versatility and […]
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, custom brand, custom branding, custom design, green, photo, sans-serif, script, texture No Comments »
The starting point: Keith is an industry expert with over 40 years of real estate experience. He is a work-hard-play-hard kind of guy, with a deep love of the natural environment of Washington state, classic cars, motorcycles, and boats. He joined Mastery with the goal of refining and systemizing his personal brand. The strategy: The […]
Posted in Branding & Design, Branding Spotlight Tags: black, burgundy, charcoal, curved, gray, mastery brand, photo, red, texture No Comments »
The starting point: As a former lawyer, Uzma has a very analytical and detail-oriented personality. She needed an elegant design to support it that would resonate well with her tech-savvy sphere. The target audience: Many of her clients work in the tech industry, so she needed to keep her branding minimal and functional. At the […]
Posted in Branding & Design, Branding Spotlight Tags: black, bold, dramatic, gold, minimal, texture, understated, wood No Comments »
Today’s branding spotlight revisits the stunning design of Team Bell, led by Brittney Bell. Brittney is one of our guest speakers at the 2020 Real Estate Success Summit. Brittney Bell is a top producer and has built a reputation for dependability, honesty and truly caring for her clients. Her area requires a wide array of […]
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, logo, RESS, sidebar, teal, team, white No Comments »
The starting point: We first built a brand for Veronique and her business called “Belle Residence” in 2014. We worked with her to achieve a look that incorporates her French background and elegant style. Early last year, she returned for a brand refresh that would simplify her existing brand to create a minimal, sleek look. […]
Posted in Branding & Design, Branding Spotlight Tags: cream, elegant, luxury, minimal, serif, taupe, understated, white No Comments »
The starting point: Teri came into Mastery planning to immediately create her own boutique brokerage called “Armada Homes.” She liked turquoise and a warm tan color, and was also interested in designing a logo for her business that was attention-grabbing and directly tied to real estate. The target audience: She wants to target high price-point […]
Posted in Branding & Design, Branding Spotlight Tags: cream, elegant, logo, mastery brand, turquoise, understated, white No Comments »
The starting point: Kris LaBrie is a Mastery graduate, and has been using her brand for several years now. A year after Windermere refreshed their company branding, Kris decided she needed something a little brighter and fresher to match. She especially wanted a stand-alone logo to help her marketing in areas that were not traditional print. […]
Posted in Branding & Design, Branding Spotlight Tags: blue, brand refresh, gray, logo, minimal, sans-serif No Comments »
The starting point: Angie Hall started her real estate career in 2016, and needed a brand that would complement her clients’ properties without overpowering the page. She wanted a brand that was clean, fresh and calming. The target audience: With an eye on her ideal price-point, Angie wanted a brand that would appeal to clients […]
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