While it is always a good idea to make goals for your business, usually there are – or should be – a set of rules to go along with that. For example, if your goal is to increase the number of referrals you had last year by 10%, you need to establish some rules around […]
Posted in Buyers, Communication, Client Care, and Follow-up, Motivation & Planning, Real Estate Coaching, Mentoring, and Training, Sellers, Tools and Systems for Real Estate Agents, Zebra Reports 
Tags: boundaries, Buyers, client rules, Denise Lones, goals, prequalifying, Real Estate, rule, Sellers, zebra report 
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Q: Denise, you talked in your Safari class about making rules and I have made a few rules. One of them is a rule around how far out I will take the buyers who are looking for homes. I have buyers right now who want to look at homes that are more than an hour […]
People ask me all the time about my personal formula for home remodels, but in my experience every project and every home is unique. I let each home visually tell me how it needs to be changed. For some remodels a complete new kitchen is in order, while other kitchens can be transformed with new […]
During my Club Zebra call this week, I had a wonderful question from my client Laurie Way about how to market and sell unique properties. She mentioned that she often has multi-level properties listed, which are abundant in her Seattle real estate market. Her challenge is that open houses are not effective as the open […]
Q: Denise, I had a listing that I knew was overpriced, but I agreed to it with the expectation that we would revisit the price if it was still on the market after few weeks. When that time came, the seller blamed me, claiming the lack of traffic was my fault. Although I was armed […]
The TV shows make it look so easy. Who wouldn’t want to take a home, make it look stunning, and flip it for a profit? As real estate agents, you have probably been asked by a buyer or investor to find them the perfect “flip house.” According to Realty Trac’s U.S. Home Flipping Report, fewer […]
As real estate professionals we are trained to keep a very close eye on changes in the housing marketplace. But we also need to pay particular attention to what is happening in the world of new construction, as construction trends can have a dramatic impact on the housing market. Here are five important trends we’ve […]
Q: Denise, I know you said last week that the market is in a bit of a lull, due to the time of year, but after the activity of weeks and months past, this is eerie. I have listings with no showings when just two weeks ago I was having multiple offers! What should I […]
The spring and early summer brought a very robust real estate market in many areas and many price points. Multiple offers became the norm in many markets and agents found themselves busier than they had been in years. The market was moving, buyers were out looking and sellers who previously couldn’t sell were finally getting […]
If you want to create a memorable buying experience that will have your new homeowners singing your praises, here are seven steps to really enhance the services you currently offer and some ideas of how you can improve some of the things that you are already doing. 1) Mind the money – Have you ever […]
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