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Posts Tagged ‘zebra report’

Lessons from Rudolph: A Top Marketing and Branding Guru

Rudolph Zebra

Today I’d like to introduce you to a marketing guru who is a master of his craft. I myself have learned a lot from him. I’d like to share with you some of the incredible insights I have learned from this branding genius. He is a master of attracting attention, developing a strong brand, and […]

What’s Your Net?

Last week I talked about how important it is to truly being able to calculate how much money an agent makes per hour by dividing their gross commission income by total number of hours worked in a given year. For example, if you make $100,000 gross commission and you work 40 hours per week for […]

STEP UP or STEP OUT: What Buyers Need to Know About a Multiple Offer Market

I have had at least three calls in the past week from frustrated agents who were trying to figure out what they were doing wrong and why their clients lost yet another offer in a multiple offer situation. After long discussions that detailed every step of what these agents did, I was convinced that it […]

Connect with Your Clients with an Annual Client Review

agent by house

The holiday season is a great time for people to connect and reconnect with each other. Every year at this time agents ask me what they can do to connect with their clients in a big way during the holidays. While I do agree that it is nice to get a holiday greeting of some […]

Challenging Appraisals in Today’s Real Estate Market

There isn’t a week that goes by lately that I don’t hear a nightmare appraisal story from one of my clients. There has been a huge surge in appraisal challenges in the last 90 days and it makes me wonder what is going on! Many transactions today are being delayed because appraisers seem to be […]

The 20 Most Common Mistakes Homeowners Make When They Renovate – Part II

Last week, I covered ten of the most common mistakes homeowners can make when they take on a renovation project. Here is the rest of my list! Failing To Anticipate Chaos When you are renovating you can expect that something will go wrong.  Timing deadlines often can’t be met because when one things go wrong […]

Buying to Renovate: What Your Clients Need to Know!

Many buyers are finding themselves having a hard time purchasing the type of home they initially began searching for. Often they are faced with a decision to alter their criteria and even their price expectations. Many areas are experiencing severe inventory shortages, leading some buyers to make the decision to remain in their homes and […]

Little Touches. Big Impact.

The littlest touches can have the biggest impact for your clients. The key is to decide what that one special touch will become your signature touch. It should be something that is unique to you and something that your competition probably isn’t doing. For example, think about your favorite restaurant. Is there something that they […]

The Power of Numbers

Lately I have been working with a lot of numbers and I have been reminded of their power. While numbers themselves are non-emotional, often they bring up a lot of emotion and therefore, are sometimes avoided. Anyone who has ever not opened their credit card statement or avoided revisiting their commission statements knows exactly what […]

September Buyers and Sellers: Savvy and Serious!

September is a month of new beginnings for kids going back to school and parents getting back to their pre-summer routine. With the busy-ness of the summer finally behind them many buyers and sellers that did not take action in the summer will be primed and ready to move forward in the fall. September can […]

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