Sellers | The Zebra Blog

Archive for the ‘Sellers’ Category

The Elephant in the Room

elephant in the room

Have you ever been sitting with a client and your gut told you to ask something, but you just couldn’t quite get the words out? This often the case when you are afraid a question will make someone uncomfortable. However, those uncomfortable questions are critical to get at the heart of the matter. You can’t […]

Ask Denise: Low Inventory Burnout

Denise Lones

Q:  Denise, this market has made me absolutely exhausted! I have buyers who can’t find a property… I have sellers who want to sell, but they are very concerned about being able to find a home to buy, so they aren’t going to list right now. I can’t seem to make any forward progress on […]

Ask Denise: Targeting People in Life Changing Circumstances?

Denise Lones

Q:  Denise, I liked your suggestions about drumming up inventory… What do you think about the idea of tracking down people who are potentially going through a life change – kids going off to college whose parents may need to downsize, seniors retiring, or even Millennials who may need to sell their current smaller home […]

Low Inventory & What You Can Do About It

low inventory

It is no surprise to anyone that has been following the real estate industry over the past five years that we have arrived at a time of historically low inventory levels. When you take out all the short sales and foreclosures that used to make up a big part of the inventory and you sprinkle […]

Ask Denise: Easy New Listing System?

Denise Lones

Q:  Denise, what is an easy system I can incorporate into my listing process to get the word out to the neighborhood about my listings? I find that I am reinventing the wheel each time. Sometimes I do a just listed card. Other times I do an open house invitation. I just want something I […]

Ask Denise: No Lockbox Limitations

Denise Lones

Q:  Denise, what should I do about a seller who only wants me to show his home? He is not comfortable using a lockbox. We have tried this for a few weeks, but the listing is not getting the traffic it should because it is too difficult to show. It should have sold by now, […]

2015: The Year for Rules in Your Business

Female Agent explaining closing costs

While it is always a good idea to make goals for your business, usually there are – or should be – a set of rules to go along with that. For example, if your goal is to increase the number of referrals you had last year by 10%, you need to establish some rules around […]

Remodeling Hits an All-time High!

Happy Painting Couple

People ask me all the time about my personal formula for home remodels, but in my experience every project and every home is unique. I let each home visually tell me how it needs to be changed. For some remodels a complete new kitchen is in order, while other kitchens can be transformed with new […]

The Secrets to Targeting a Geographical Farm

target neighborhood

Many agents who think about targeting a geographical farm choose that farm based on what they think will produce best results. But without verifying that research, this may not actually be the case. Other agents like the idea of farming their own neighborhood because it is convenient and people may already know them from that […]

Don’t Let Vertical Homes Shrink Your Buyer Pool

tall building

During my Club Zebra call this week, I had a wonderful question from my client Laurie Way about how to market and sell unique properties. She mentioned that she often has multi-level properties listed, which are abundant in her Seattle real estate market. Her challenge is that open houses are not effective as the open […]

Awesome, timely advice for real estate agents. Delivered weekly.
  • Fresh trends
  • Best practices
  • Research and statistics

Enter your email and stay on top of things,




Subscribe!