2020 June | The Zebra Blog

Archive for June, 2020

Surrender, Delegate, and Succeed!

Hi everyone, and welcome to this week’s Zebra Report. This week I want to talk about something that smart business-people do, something that great leaders do, and something that organized people do. What’s the secret? It is the ability admit when you’re not good at doing something. It’s the ability to recognize that you need […]

Branding Spotlight: Juana Cundari

The starting point: Juana is authentically passionate about working with her clients and wanted to develop systems and tools to serve them better. With an eye on the goal of building her own team, she selected a Custom Branding Package to start her journey. The target audience:Juana works with relocation clients, so she needed a […]

Ask Denise: How to Measure Market Demand

Q: Denise, I have been watching your weekly Denise Live and your Market Survival Guides. I want to take some of your ideas and put together a report for my past clients. But I noticed that when you talk about inventory, you indicate that to measure demand, we should look at homes under contract (pendings) […]

Finding Buried Treasure When Digging for Data

Hi everyone. Today’s Zebra Report is about something I’m extremely excited about, and I’m dedicating today’s Zebra Report to Blair. Blair is the daughter of one of my long-time clients, Kitty. Blair is intelligent, energetic, and really personable, but for any new agent coming into the business, knowledge is power. We had a call together […]

Branding Spotlight: Domenica Lovaglia

The starting point: Ever the innovator and entrepreneur, Domenica wanted a brand for her Seattle Digs boutique real estate service, under the umbrella of the brokerage she took part in founding, Metropolist. She selected a Semi-Custom PRO package to give Seattle Digs the boost it needed. The target audience: Domenica has worked in the Seattle […]

Ask Denise: Niche Mailing Campaign

Q: “Denise, I am taking your advice and doing some focused lead generation for the next 90 days. I have identified a shortage of small homes (less than 1000 square feet) in a very popular neighborhood just outside the city center. There have been eight listings that have come on the market in the last […]

June Client Mailer Content is Here!

monthly mailer content from club zebra

Even if June has been a bit rainier than usual, we still have some sunshine for your prospects’ inboxes and mailboxes. Take a look! This June we have another three great, timely, topical, ready-to-send articles that you can deliver to them completely attribution free. First up, we have positive news in an article on summer […]

Top Trends in New Construction

In the world of new construction and home building there is always a rolling set of trends and preferences that buyers get excited about. Buyers’ needs change over time and trends have a way of coming in and out of favor. This week I want to share my recent findings related to the hottest new […]

Branding Spotlight: Kathie McNelis

The starting point: With a background in retail leadership and a love of architecture and interior design, Kathie is new to the world of real estate and wanted a brand that would reflect her style in a subtle and elegant way. The target audience: Kathie wants to help clients find their dream homes. She is […]

Ask Denise: Updating My Brand

Q: “Denise, I have been using my brand for about ten years now. I got a new photo recently and want to change that on my materials and I am thinking about redoing a few things on my brand. You know, lighten things up a bit, rework some of the fonts, adjust some of the […]

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