This week’s design spotlight features the Instant Identity brand, “Outdoor Overture.” A triptych of inspiring outdoor photography serves as the focal point of this simple, yet engaging design. A clean white slate forms the backdrop and, in conjunction with thin charcoal lines, lends the brand a contemporary simplicity. Optional leaf-like swirls in shades of gray […]
Q: Denise, I am working on finessing my listing presentation and I am having your team make me a presentation prop for what I do to market the home in print. This includes samples of just listed and special feature cards, listing letters to the neighborhood, and some of my open house materials. However, I […]
I have seen a lot of marketing during my years in real estate. I have seen bad. I have seen good. I have seen exceptional. Recently I came across one of those exceptionally-marketed properties in Whistler British Columbia. I had the pleasure of talking with the real estate agent and learning exactly what he did […]
This week’s design spotlight features the newly refreshed Instant Identity branding design, “Swirl Savvy.” A heavily textured background, decorative blue swirls, and a focal point artistic image all lend this brand a distinct individuality. Chocolate brown background textures layer thickly, like fudge brownie icing. Delicate sky blue swirls frame and enhance while adding the perfect […]
This week’s design spotlight features the branding design of one of our new clients: Karen Williams. Karen came to us with a concept she was already using and we helped her take it to the next level! This is a great reminder that if you already have a logo or color palette that you are […]
This week’s design spotlight features one of our favorite Instant Identity branding designs: “Rainy Days.” Even though it hasn’t been raining much lately, rain and water is likely on your mind a lot these days! Here in the Pacific Northwest our frequent rainy days are what make this area such a beautiful place to live. […]
Q: “Denise, this spring has gotten away from me and I have a few ‘almost now’ clients in my pipeline that I need to reach out to. What do you suggest?” A: I would suggest putting together a half-year market review for the area they are considering either buying or selling in. This should include a […]
Posted in Ask Denise, Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Real Estate Coaching, Mentoring, and Training, Tools and Systems for Real Estate Agents 
Tags: ask denise, client care, Denise Lones, market trends, MLS, prospecting, The Lones Group 
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Of all the things I have seen transform an agent’s business I can tell you that helping them get organized both personally and professionally can have a dramatic effect on their business and confidence. Finding your own way to keep everything in your world organized is critical to staying on top of your game. Many […]
Mastery client, Tyler Staples’ attention to client care, his community and family were among the first things we noted when he first came to us. With a background in flight, Tyler not only needed a brand that would stand out but also would pay homage to his area and his history. Our design team spent […]
Posted in Branding & Design, Branding Spotlight, Tools and Systems for Real Estate Agents Tags: brand, branding, Branding & Design, branding examples, branding solutions, business branding, design, design spotlight, graphic design, logo, personal branding, real estate branding, real estate branding logos, real estate marketing No Comments »
This week we are proud to feature our latest brand created for Andree Hurley! Andree, one of our ENCORE coaching clients, is an avid kayaker and waterways advocate. Therefore, our Instant Identity brand “A Day on the Sound” was a great place to start! We customized the image bar on the left with images of […]
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