Historically, purple has been a color associated with nobility, power, ambition … and luxury! There’s no doubt that, for most people, purple conveys a feeling of extravagance and wealth. Are you an agent working in the luxury market? If so, our “Royal Treatment” brand can definitely help you convey the right message to potential clients
“Sunnyside Up” is the newest design available in our Instant Identity portfolio. The creamy coffee colors of this brand highlight undertones of warmth and friendship. Gold and brown tones naturally accent the lightly textured background and delicate, swirling flourishes. The pale arc of light at the top of the page is reminiscent of a morning […]
Posted in Branding & Design 
Tags: brand, branding, Branding & Design, Branding & Design, design, graphic design, instant identity, instant image, logo, Sunnyside Up 
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Q: I need to get smarter (way smarter) about how I am spending my resources. Over the years I have done quite a bit of advertising and print mailing, but the cost is killing me. I’ve been researching blogs, and this seems like a much less expensive option. Do you agree? A: Over time, a […]
Dave Bray came to us looking for a brand with high impact, high functionality, and high visibility. Drawn to a classic design style, Dave wanted to also incorporate tasteful contemporary elements. Because Dave works primarily with banks and investors, he needed a clean, professional image – but one that would stand out in the crowd. […]
Posted in Branding & Design Tags: branding, Branding & Design, Branding & Design, classic, color, contemporary, design, graphic design, logo, real estate marketing No Comments »
Donna Gola was one of our very first Instant Identity branding clients. She chose “Dawn at the Lake” for her brand: a dark, regal blue design with classic finishes. And several years later she was back, needing to add a personal website! Our team built Donna a WordPress website complete with an IDX solution for […]
Posted in Branding & Design Tags: brand, branding, Branding & Design, Branding & Design, design, design spotlight, logo, real estate marketing, website No Comments »
We created Lynly’s beautiful brand a few years ago, but now it was time to add a WordPress website to her repertoire of tools. When we originally built Lynly’s brand, it was clear she wanted something timeless, but also eye-catching with a splash of blue, close to Tiffany blue. Color-treated duo-tone doors and an elegant […]
Posted in Branding & Design Tags: brand, Branding & Design, Branding & Design, design, design spotlight, logo No Comments » “Denise, I’ve been wondering … What percentage of my income do you think I should spend on marketing?” A: I get this question all the time, and I have to tell you – there’s no one right answer. There are so many complex variables that go in to the costs of marketing that I can’t […]
Posted in Ask Denise Tags: Branding & Design, generating leads, income, marketing materials, real estate advice No Comments »
The dark, inky colors of “Blue Fractal” provide a quietly dramatic backdrop for your marketing … while allowing the featured topics (you … or your listings!) to take center stage. There can be a power to simplicity, and the “Blue Fractual” brand is a good example of this. Whether you want to develop a completely […]
I promised last week I would share a great story about a client of mine in this week’s Zebra Report … and that’s exactly what I’m going to do a little later. But first, let me set the stage … Lately I’ve been thinking about the ‘good old days’ of video technology, when home-grown video […]
Even if you’re not interested in social media, I want you to read this Zebra Report. I’m going to show you how to dip your toe in the social media waters, without being intimidated or overwhelmed. Regardless of whether you’re a brand new agent, a seasoned agent, or somewhere in-between, there are tools that you […]
Posted in Zebra Reports Tags: Branding & Design, Client Communication, Clients, Customer Service, Facebook, networking, social media, Twitter No Comments »
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