Q: Denise, last week you had a question on how a new agent can get leads fast. But I want to really understand my market. How can a new agent learn their market really quickly? A: The most important thing you can do is to preview your area by looking at every listing in a […]
Q: Denise, I am a new agent, so I need to get leads right away and get some closings. I just changed careers. In my last career I was an insurance salesperson. What do you recommend to get business immediately? A: While there are a myriad of ways to get new clients, I have two […]
Q: Denise, I would really like to know more about how to research market statistics to spot trends, but I don’t want it to take a ton of time. What do you recommend? A: Good for you! Your first step should be to take a closer look at your MLS. Many MLS’s have either live […]
Q: Denise, I am having business cards made. I am doing a two-sided card, but all my designation and certification logos won’t fit on there. What should I do? A: Since we create brands for agents, which usually includes creating templates for letterhead, notecards, business cards, etc, this is a question we are asked a […]
Posted in Ask Denise, Communication, Client Care, and Follow-up 
Tags: ask denise, designations, logos, NAR, profile, Real Estate, website 
No Comments » Q: Denise, as we are heading towards the end of the year, I am looking back at the last two years and feel like I have made good headway coming out of the recession. I would love to take a look at my business and determine what this actually looks like on a monthly basis […]
Q: Denise, I have been approached by the local high school asking if I want to advertise in their basketball booster program. I can put a business card size ad in the booklet. Do you think this is something I should do? A: I can’t tell you the number of times I have been asked […]
Q: Denise, I have been thinking about having your company create some listing presentation boards that you have written about. I love this idea, as it will surprise and wow homeowners. However, I sell a wide range of homes – some are small and modestly-priced while others are large waterfront estates. I have different marketing […]
Posted in Ask Denise, Branding & Design, Sellers Tags: ask denise, boards, Branding & Design, listing, Listing presentation, plan, Sellers No Comments » Q: Denise, I read your Zebra Report last week on niche marketing. I think I would like to focus on my kid’s soccer team and work with their parents. How do I make the jump from “Jessie’s Mom” to “Real Estate Agent”? A: This is a fantastic idea and one that has been very successful […]
Q: Denise, I was in your Safari class this week and you talked about the importance of having your client database on your own computer. I have my database on my company’s server via their CRM. Can you elaborate a bit? A: You bet! I firmly believe that you should have control over your client […]
Q: Denise, I believe agent education is very important and I have made an effort in my career to achieve a series of designations, which are featured on my business card. But recently I had a client ask me in kind of a snarky way why I had all these letters under my name. Should […]
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