database | The Zebra Blog

Posts Tagged ‘database’

Ask Denise: Database Cleanup

Q: “Denise, I am currently cleaning up my database and I have a number of past client sellers who have moved out of the area. I am about to begin a mailing campaign to everyone in my database, but am not sure I should include people who no longer live here. What do you think?” […]

Ask Denise: Keeping a Fresh Pace

Q: “Denise, I know I am not the only one having a weird year. Spring is usually my busiest time and while I am lucky to have had a steady stream of transactions, due to COVID, overall my production is down. I am not concerned about the financial side because I have some other transactions […]

Social Distancing and Productivity Opportunities

You can’t go anywhere without hearing about the doom and gloom of the Corona Virus.  This brings up fear, anxiety and uncertainty for what lies ahead.  We have been down a similar road a number of times before with other viruses and other disasters and one thing is certain, this shall pass and we will […]

Ask Denise: Business Resolutions

Q: “OK Denise, one of my resolutions is to get my database mailer out each month like clockwork. Any suggestions for making sure I get that done?” A: I do have a suggestion for you: Treat your business needs like you would your client’s. The reason that we don’t get things like this done is […]

The Last 90 Days Can Make or Break Your Year…and Set the Tone for Next Year

Every year around this time I hear from agents that are examining their current year’s production and are worrying about finishing the year strong.  After nine months of hard work it is normal for agents to get tired, lose some of their selling steam, and be looking forward to the holidays.  Most agents want a […]

Ask Denise: Cross-Industry Databases

Q: “Denise, I am a fairly new agent but have spent years in the industry as a mortgage broker. I really know about every local real estate professional from agents to other lenders to people in title, appraisers, inspectors, and more. For me, making connections has always been easy and I am still a member […]

Ask Denise: Don’t Doubt your Database!

Q: “Denise, the agent I share an office with is raving about her new CRM. It is online and very techy. I am generally not techy. I have my database in an Excel sheet which I can manage, but should I just go to a class and step up to this new system? It seems […]

To Control Your Results, Control Your Outreach

It is around this time of year, when one month is already gone on the calendar, that I begin to get a sense of who is on track to have a strong spring and who may need to really ramp up. How do I know? New connections and outreach. Lots of agents begin the year […]

Finding Success Your Way!

I have never met two real estate agents that run their business exactly the same way. Each has their own personality, their own style and their own way of connecting with clients. I am often asked if there is one perfect formula for building a real estate business. I would like to be able to […]

Ask Denise: Breaking Away from Bad Leads

Q: “Denise, I have about 50% of my business coming from a relocation company which sounds great, right? I get around 20 transactions per year from this lead generation source. But at the end of the day, what I am paying in referral fees back to this company is atrocious! I did the math and […]

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