Q: I’m trying to do some planning for 2013, and am wondering about open houses. More and more people I talk to think they’re a waste of time. I don’t really like to do them. Should I just leave them out of my plan for next year? A: That depends! It depends on a lot […]
Successfully Converting Telephone Leads Two weeks ago I talked about converting internet leads … and last week I talked about converting “live” leads. Today I want to talk about converting telephone leads. By far the most difficult lead to convert is the telephone lead. But agents who can master this type of lead conversion can […]
Successfully Converting In-Person Leads After my Zebra Report last week on converting internet leads agents reached out with many comments. I was actually surprised to hear that many agents have sworn off pursuing internet leads because of bad experiences, and who want to go back to the good, old-fashion method of being live in front […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Zebra Reports 
Tags: client care, Client Communication, communicate, Communication, in-person leads, Lead Generation, real estate advice, real estate clients, real estate lead generation, real estate lead generation ideas, real estate leads, working with clients 
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Seven Tips for Converting Internet Leads Even if the shorter days and cooler nights weren’t a big tip-off, I always know when fall has arrived. Why? Because once again my inbox is flooded with requests from agents who have taken the summer off and are now feeling panicked about their lack of business. Because they haven’t […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Tools and Systems for Real Estate Agents, Zebra Reports Tags: internet lead systems, lead conversion, Lead Generation, online lead generation, online leads, Online Marketing, real estate lead generation, real estate lead generation ideas, real estate leads 8 Comments »
Over the years I’ve talked a great deal about “not right now” or “almost now” clients – those buyers and sellers who may have expressed a smidgen of interest in buying or selling real estate, but not right at the moment. We get caught up in the activities around “right now” clients, the folks we […]
You probably remember my Zebra Report from March 1st, entitled “Adventures in Selling” which was a guest post courtesy of my friend “Polly”, who had just decided to list her home for sale. In Polly’s guest post she shared her frustrations with the agents she had interviewed to list her home. Well, I got a […]
There’s a lot of buzz in the industry about “attraction marketing” and how you can use that concept to generate leads for your business. Sounds great, doesn’t it? No more chasing clients, no more frayed nerves as you wonder how you’ll pay the mortgage this month. No more worry. Well, attraction marketing can be the […]
Q: Denise, what should I be doing to plan for 2012? A. The first thing you need to do is look back … not just at 2011, but at 2010, 2009, and 2008. What have your work patterns been? Where does your business come from? What opportunities have you taken advantage of, and what have […]
Posted in Ask Denise Tags: Follow-up, Lead Generation, real estate marketing, real estate planning No Comments »
Make no mistake. Real estate is a business of making connections. If you are making connections online (and are successfully converting connections into commissions), great! Maybe you connect best in person – one client at a time, one relationship at a time. That works too! Lately, all the buzz is around social media. It’s been […]
Q: Last week you mentioned doing the things no other agents want to do. What is the one thing you think agents won’t do that actually will work and generate some money for me? A: There are actually a number of things, and I mentioned them in my article. All of these methods of lead […]
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