More often than not your materials are seen long before you are! Remember the old adage “You only get one chance to make a first impression?” In any business your marketing pieces or ‘materials’ ARE your first impression. What do your current business marketing materials say about you and your business? Are they consistent and […]
Posts Tagged ‘Real Estate’
Our Marketing Makeover Programs Explained by Denise Lones
Posted by Denise Lones on October 2nd, 2008
Routines, Powerful Tools for Your Real Estate Arsenal by Denise Lones
Posted by Denise Lones on September 8th, 2008
What’s the secret to success in any endeavor on Earth? One word—routines! What do I mean by routines? A routine is something that you do on a consistent basis that becomes second-nature to you. You do it without even thinking about it. Or it could be a learned behavior that you do for a short […]
Posted in Motivation & Planning 
Tags: Agents, Brokers, Business, consistent, Denise Lones, Expert, Lead Generation, professional, Real Estate, The Lones Group 
No Comments »It’s the Little Things That Count by Denise Lones
Posted by Denise Lones on September 7th, 2008
You’ve been told your entire life “It’s the little things that count.” Well, I’m here to tell you it’s true! How does this apply to your real estate business? Read on. When people come to us to buy or sell a home, it’s our job to help them navigate the rough waters of the process. […]
What’s the Price of Your Money? By Denise Lones
Posted by Denise Lones on September 6th, 2008
Buyers today are definitely playing the game. They’re perched high on the real estate fence, waiting and watching for prices to fall. But these people are missing a critical factor that may cost them even more money: interest rates. When a buyer sits on the fence waiting for prices to come down, they may end […]
Posted in Buyers Tags: and Training, Buyer, Denise Lones, fall, Interest rates, Market, Mentoring, Real Estate, Real Estate Coaching, Seller, The Lones Group No Comments »Interest Rates Are Important for Sellers Too by Denise Lones
Posted by Denise Lones on September 5th, 2008
Why do interest rates matter for home sellers? While you may think that interest rates are important only to buyers looking for a new home, as a seller you should consider how they affect your pricing and position in the market. Sellers today must keep a very close eye on interest rate prices. If your […]
Posted in Sellers Tags: Agents, appreciation, Brokers, Business, Buyers, Current Market, Denise Lones, home, Interest rates, price reduction, process, Real Estate, Sellers, The Lones Group No Comments »Do “For Sale By Owner” Listings Really Save Money? By Denise Lones
Posted by Denise Lones on September 5th, 2008
I’m sure you’ve seen the signs—“For Sale By Owner”—or FSBO as it’s sometimes called. Many people think they can do better selling their home on their own, supposedly saving the commission they would pay to a real estate agent. But the truth is that without the power of a real estate agent plugged into the […]
Posted in Lead Generation for Real Estate Agents, Zebra Reports Tags: Agents, Brokers, Buyer, cost, Denise Lones, FSBO, home, market conditions, MLS, Money, online, professional, Real Estate, sell, Sellers, Selling, The Lones Group, value No Comments »Discover What Works for You and What Doesn’t by Denise Lones
Posted by Denise Lones on September 4th, 2008
By Denise Lones M.I.R.M., CSP Agents are always looking for “The Plan.” You must have heard of “The Plan.” It’s that super secret 1-2-3 magic set of instructions that if you just plug it in, it will magically catapult your business to the next level. Newsflash: This just in. There is no “Plan”! We do […]
Posted in Motivation & Planning, Zebra Reports Tags: Agents, Brokers, Business, Denise Lones, formula, plan, Real Estate, The Lones Group No Comments »Hot Open House Tips for the Summertime by Denise Lones
Posted by Denise Lones on September 4th, 2008
By Denise Lones M.I.R.M., CSP Open houses are still at the top of my list of activities agents should be doing right now. An open house is the perfect venue for educating buyers on the amazing opportunities they’ll see in the market right now. And there is no better place to find buyers than at […]
Above and Beyond the Sale: How to Provide “Five-Star Service,” to Your Clients by Denise Lones
Posted by Denise Lones on September 4th, 2008
By Denise Lones M.I.R.M., CSP There is one secret you can apply to your business that’s known to generate word-of-mouth lifetime referrals—and it’s worth its weight in gold. It applies to every industry under the sun—from the gas station to the brokerage firm to real estate. The handful of practitioners of this art are generally […]
Why You Need Your Own “Brand,” by Denise Lones
Posted by Denise Lones on September 4th, 2008
By Denise Lones M.I.R.M., CSP A new client of mine was recently approached by her broker. He didn’t understand why the agent hired me to do “branding”. His comment? “Why do you need to spend money on that? We have company marketing materials that you can use.” Sound familiar? I bet it does. Many agents […]
