The Lones Group | The Zebra Blog

Posts Tagged ‘The Lones Group’

Tax Time and Paper Management

woman looking through filing cabinet

I don’t profess to be a tax expert or an organization genius, but I do know a thing or two about managing large volumes of paper. Most real   estate agents have to manage a lot of paper and when it comes to the management of their personal financial affairs, it often gets put off until […]

The Property Purchase Analysis: A Smart Assessment Tool for Homebuyers

Agent showing paper to clients

Real estate agents wouldn’t list a house without doing a CMA for the seller, but many agents who work with buyers don’t provide an in-depth analysis prior to writing an offer. While some agents do take the time to run some stats, there is much more to doing the kind of analysis that helps buyers […]

Ask Denise: Where Is the Counter Offer?

Denise Lones

Q: Denise, what can an agent do to make their buyers feel better when they have an offer that doesn’t even get countered? A: Some offers do not receive a counter offer. When this happens the buyer is left wondering what went wrong. They may be thinking, “Aren’t you supposed to make an offer and […]

I Made Lemonade!


We’ve all heard the old saying, “When life hands you lemons, make lemonade!”  (unless you’re Greek, in which case you make Avgolemono – a delicious Mediterranean soup created with lemons). This year I had the opportunity to make a big batch of lemonade, and while I didn’t realize it at the time, it ended up […]

Ask Denise: Lead Generation

Denise Lones

Q: Last week you mentioned doing the things no other agents want to do.  What is the one thing you think agents won’t do that actually will work and generate some money for me? A: There are actually a number of things, and I mentioned them in my article.  All of these methods of lead […]

Design Spotlight: “Urban Explosion”


A fun, modern take on a Seattle-based brand, “Urban Explosion” takes a Seattle image in a whole new direction.  We’ve used the iconic skyline as a backdrop, but have added a fun graphic element that has moved this design from very classic to a bit eclectic!   A touch of the mid-century (via the “swoosh” and […]

Design Spotlight: “Hang 10″


Do you sell real estate in a beach community … or are you simply dreaming of fun in the sun?  The “Hang 10” evokes a strong sense of fun and whimsy, and is a great brand for those who are young … or young at heart. Whether you want to create your custom “Signature” brand […]

Ask Denise: Thinking of Leaving the Business

Denise Lones

Q: Denise, I’m discouraged by the business, and I’m actually thinking about leaving it entirely. Any words of wisdom before I take the plunge? A: I do have some questions for any agent who is thinking about leaving real estate to get a “real job”. First question – do you still love the business? If […]

Why Savvy Agents Brand


I’ve been flooded with questions and comments about real estate logos and branding in the last 30 days.  We had such positive response to our recent “before and after” contest … and it made me realize that I need to talk about the power of branding more regularly. I’m a proponent of branding because it […]

Ask Denise: Branding Contest

Denise Lones

Q: I loved the brand contest you guys did (the one where Francine Viola won).  Are you going to have another contest? A: Yes we are!  I’m glad that you enjoyed seeing Francine’s “before” brand … and the two “after” brands we created for her.  Our readers really enjoyed this feature, so we plan on […]