Q: “Denise, it is the second week of the year and I feel like things should be moving for me already! What should I do?” A: First of all, relax. It is the 8th. People are just getting back to their routines and if you have some folks who are in your pipeline that aren’t […]
Posted in Ask Denise, Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Real Estate Coaching, Mentoring, and Training, Tools and Systems for Real Estate Agents 
Tags: annual client review, ask denise, Buyers, client care, database, Lead Generation, mailers, new year, relationships, Sellers 
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When I was a top-producing agent, I discovered one of the most powerful marketing tools I’ve ever used in my marketing career. No matter what new company or real estate agent or business I find myself involved with, I try to convince them to use it … because it works. What is it? Articles! Writing […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Tools and Systems for Real Estate Agents, Zebra Reports Tags: articles, Branding & Design, credibility, Denise Lones, Expert, information, mail, mailings, newsletters, Real Estate, zebra report No Comments » Q: Denise, last week you had a question on how a new agent can get leads fast. But I want to really understand my market. How can a new agent learn their market really quickly? A: The most important thing you can do is to preview your area by looking at every listing in a […]
Q: Denise, I am a new agent, so I need to get leads right away and get some closings. I just changed careers. In my last career I was an insurance salesperson. What do you recommend to get business immediately? A: While there are a myriad of ways to get new clients, I have two […]
Our industry has seen an influx of new agents over the last year. I was absolutely energized by the number of new agents who were at the National Association of REALTORS® Conference this last week. In fact, I had a few agents stop by our booth who had not yet even received their license yet! […]
Posted in Lead Generation for Real Estate Agents, Motivation & Planning, Real Estate Coaching, Mentoring, and Training, Tools and Systems for Real Estate Agents, Zebra Reports Tags: advice, Business, Coaching, Denise Lones, managing broker, new, new agent, new agents, office, Real Estate, Real Estate Market, tips, zebra report No Comments »
Many agents who think about targeting a geographical farm choose that farm based on what they think will produce best results. But without verifying that research, this may not actually be the case. Other agents like the idea of farming their own neighborhood because it is convenient and people may already know them from that […]
Q: Denise, I have been approached by the local high school asking if I want to advertise in their basketball booster program. I can put a business card size ad in the booklet. Do you think this is something I should do? A: I can’t tell you the number of times I have been asked […]
Whenever agents ask me what the best kind of lead generation method is I have to answer with the same two words every time … it depends. Great lead generation depends on so many factors and it has to match your personality, your skill level and your interest level. If you have no interest in […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Motivation & Planning, Real Estate Coaching, Mentoring, and Training, Tools and Systems for Real Estate Agents, Zebra Reports Tags: area, Branding & Design, Denise Lones, Lead Generation, planning, Real Estate, relationship, specialty, talent, zebra report No Comments » Q: Denise, I read your Zebra Report last week on niche marketing. I think I would like to focus on my kid’s soccer team and work with their parents. How do I make the jump from “Jessie’s Mom” to “Real Estate Agent”? A: This is a fantastic idea and one that has been very successful […]
If you enjoyed my Zebra Report last week on targeting a niche market, you are going to love this week’s article on taking the steps to actually hone in on a niche market and determine a marketing plan to get your phone ringing! If you are thinking that the idea of a niche market could […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Motivation & Planning, Tools and Systems for Real Estate Agents, Zebra Reports Tags: branding, Branding & Design, budget, Denise Lones, Lead Generation, Market, niche, Real Estate, resources, zebra report No Comments »
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