marketing strategy | The Zebra Blog

Posts Tagged ‘marketing strategy’

Ask Denise: Luxury Marketing Strategy

Q: “Denise, I have a high end listing coming up. Very high end. There aren’t even any comps for this listing. I think I have the pricing end figured out, but am having a difficult time getting my head around the specialty marketing end of this. I don’t want to overspend on marketing, but definitely […]

Ask Denise: Jump-Start the Pipeline

Q: “Denise, I am a little bit concerned about my pipeline. This time of year it is usually overflowing, but right now, I only have two clients in there who are going to be ready in a month or two. What are some things I should do to get things moving?” A: Although there are […]

Move Your Boat!

…and you may find more fish!!! There isn’t a day that goes by that I don’t hear a real estate agent somewhere complaining about the lack of inventory in our market.  I get it…it is disheartening to be working with a buyer only to have them lose their offer because they are competing against so […]

Lessons Learned from Skee Ball

A group of kids playing tag the other day reminded me of the importance of having a strategy and sticking to it. As I watched, I realized that each kid who was it had his own strategy for tagging others. Some relied on the taunt and tag while others depended solely on their speed and […]

Denise Opens Up: Hot Open House Tips

This week I am going to answer some of my most frequently-asked open house questions. Enjoy! Q: “Denise, sign in sheets never seem to work for me. I get people using fake names or when I ask them to sign in, it really puts them off. Should I stick with the sign in sheet or […]

The Essentials of Working in a Faster Market

Busy woman on phone

For almost five years agents have found themselves working in markets where sellers’ homes sat on the market for extended periods of time as buyers sat on fences. The market was slow to say the least and the buyers and sellers were slow to make decisions. Fast forward to 2013 and some agents in some […]

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